Switzerland’s bike to work campaign: Fun, easy, and popular

Forums
Julie Cook Kitchener May 13, 2024 12:41 pm
Hi all,   The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…

Proffers for New Development in Fairfax County, Virginia

Forums
Jay Kassirer Ottawa Jan 25, 2024 15:04 pm
Fairfax County established Transportation Demand Management (TDM) requirements (“proffers”) for new development that would have significant traffic impacts. For buildings within t…

Active transport in young adults - evidence requested

Forums
Hannah Wolfreys New Plymouth Oct 20, 2021 20:22 pm
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…

Transport Behaviour Changes during COVID-19

Forums
Julie Cook Kitchener Aug 5, 2020 20:58 pm
Hi everyone, The International Energy Agency (IEA) recently came out with a fascinating and well-researched article related to changes in transport behaviour as a result of the C…

Campaigns to encourage kindergarten families to ride to school

Forums
Michele Smith Brisbane Jul 30, 2019 6:26 am
I'd like to hear from anyone who has worked with kindergartens or pre-schools to encourage the children to learn to ride a bike, and for families to ride to kindergarten. Obviousl…

Three new travel behavior case studies added to Tools of Change

Forums
Jay Kassirer Ottawa Apr 16, 2018 15:49 pm
Three new travel behavior case studies have recently been added to the Tools of Change website. Cycling Lanes Pilot Leads to Permanent Protected Lanes in Macon GA (New Tools of …

Bikeability Safety Training in the UK Earns Landmark Designation

Forums
Jay Kassirer Ottawa Dec 1, 2016 14:13 pm
This large scale bicycle safety training program from the UK has been particularly well evaluated and shows impressive results, adding to the evidence of the value of such trainin…

Webinar March 17: Bicycle Friendly Communities (BFC) Program

Forums
Jay Kassirer Ottawa Mar 3, 2015 8:36 am
The BFC Program is a positive, upstream, results-oriented program designed to get municipal decision makers thinking about how all of their programs around cycling work complement…

Jan. 28 Webinar: Love to Ride Workplace Cycling Promotion Program

Forums
Jay Kassirer Ottawa Jan 7, 2015 14:51 pm
Love to Ride is a workplace cycling program that uses stage of change to segment participants and cost-effectively tailor communications with them. By targeting information and to…

Two New Landmark Cycling Case Studies Designated by Tools of Change

Forums
Jay Kassirer Ottawa Dec 17, 2014 9:54 am
The Love to Ride and Bicycle Friendly Communities programs have both just received the Landmark designation for sustainable transportation from Tools of Change. Initial case study…

Virtual Oceania

Introductory Workshop

Nov 26th - 28th, 2024

Learn More

Virtual North America

Introductory Workshop

Dec 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing