Transportation

Cycling Success in Victoria, Canada

Forums
Julie Cook Kitchener Dec 8, 2025 13:35 pm
What city could be called the bike capital of Canada? The city of Victoria in the province of British Columbia is definitely a contender. Victoria has a population of about 100,00…

Switzerland’s bike to work campaign: Fun, easy, and popular

Forums
Julie Cook Kitchener May 13, 2024 12:41 pm
Hi all,   The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…

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The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

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