Peter Jenkins Feb 27, 2008 18:30 pm

Dear All,

I am trying to design a campaign on sustainable consumption. Has anyone done this before? What has worked? What didn't work? I wanted to focus on changing consumer behaviours towards a more sustainable way of consuming. Any tips or suggestions? Also, if anyone has done a campaign aimed at encouraging business to use sustainable production methods or maybe even a campaign designed to get government to improve legislation that helps sustainable production/consumption, I would like to hear from you too. Thanks for a great list-serve too!!

Peter Jennings
Environmental Management Student
University of New South Wales