Annette Herschtal Melbourne Oct 28, 2010 5:06 am

I can see that there have been a number of Tools added which don't seem to appear in the book. Where can I find more information about / a description of the following:
- social diffusion (and how it differs from 'norms'?)
- framing
- feedback
and also, can I ask if 'structural change' is considered an official Tool (for example road treatments to encourage students to ride and walk to school) and where I might find a description of this tool.


Annette Herschtal
Partnership Development
CERES and Bicycle Victoria
Australia