Hi folks. I'm looking for examples of web sites that incorporate (or were designed specifically) to encourage engagement and behavior change activities specific to environmental sustainability. Any suggestions of web sites that you have found useful and/or are excellent examples of how to engage the public via an interactive and effective web site would be most welcome. Hope to hear from some of you with such examples or who know of such web examples.
Ana Arias
City of Fort Collins, Environmental Services Dept
United States
Looking for Examples of Excellent Behavior Change Web Sites
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You bet, Arlene. Unfortunately, I've received zero responses (until yours). Doug did reply but said he didn't have any specific web sites to recommend. Likewise, please, if you end up hearing of any such thing, I'd be grateful if you could pass it on. You think there would be some examples out there by now...
Cheers,
Ana
Ana Arias
City of Fort Collins, Environmental Services Dept
United States
Hi Ana,
In the UK we (Global Action Plan) have used websites linked to our EcoTeams programme for a number of years. Initially these were mainly developed to support physical meetings (and record energy and waste data) but more recent developments have brought the whole process online. A lot of lessons have been learnt during this process and I don't think that the transition from in-person to online was as simple as we initially envisaged it.
More recently we have had much more success with a very small pilot website which worked more on a 'challenge' basis, where participants were encouraged to pick actions to take from a themed list on a monthly basis. Again, this was a lesson learning process, but it was much more successful in terms of encouraging people to take actions and getting feedback on what they had done.
I know that there are emerging sites, such as http://www.greenapes.com/en, which aim to bring more gamification into the mix, but I have not used those personally.
There have also been initiatives in the UK such as 10:10 http://www.1010global.org/uk/people, The DoNation (very clever idea: http://www.thedonation.org.uk/) and Do The Green Thing http://www.dothegreenthing.com/about
I hope that helps. Please feel free to get in touch directly if you would like to discuss any specifics.
Tom
Tom Veitch
Community Programme Manager
Global Action Plan
United Kingdom
...
If you share what you find, Ana, that would be great. I am looking for internationally based web sites.
Arlene Plevin
professor
Olympic College
United States