Announcing iSMA (International Social Marketing Association)

I am writing to alert you to the existence of a new agency, the International Social Marketing Association (iSMA), that you may wish to consider joining. iSMAs purpose is to encourage the widespread use of social marketing in the design and delivery of behavioural change programs, including those that foster sustainability. In addition, iSMA works to advance social marketing practice, research, evaluation and teaching worldwide. I encourage you to consider joining iSMA as membership provides special access to valuable resources (e.g., webinars on a wide range of social marketing topics, jobs board, events calendar, forums, discounts on conferences and professional journals, and a resources library). Membership is inexpensive (Standard: $49.95, Student: $29.95, Developing countries: $4.95/$2.95). If youd like additional information regarding iSMA you can find it here: http://www.i-socialmarketing.org

Best, Doug

Doug McKenzie-Mohr
Environmental Psychologist
McKenzie-Mohr & Associates Inc.
Canada
http://www.cbsm.com