Jeff French London Feb 16, 2016 10:06 am

The 3rd European Social Marketing Conference is nearly here!

ESMC 2016 aims to showcase the best examples of Social Marketing, Behaviour Change and SBCC and in Europe by bringing together world respected academics, practitioners and thought leaders from across the continent to help promote positive public interventions, behaviour change and social good.
The conference will be held at Aalto University Finland on 22nd and 23rd September 2016. Following on from our previous highly successful conferences in Rotterdam (2014) and Lisbon (2012), academic and practice papers as well as interactive workshop sessions, case studies and poster presentations are now being invited.

The European Social Marketing Association (ESMA) and conference organising committee would be delighted to receive submissions with a clear Social Marketing perspective focused on any of the following themes;
New theories and methods being used in social marketing
Upstream social marketing, policy and stakeholder engagement
Health and well-being
Environment and sustainability
Social Impact investing
Scaling up and sustaining projects
Contribution of the arts to social marketing delivery
Promoting the application of social marketing
Social marketing in practice, lessons from real projects and programmes
The implementation challenge, solving problems and overcoming barriers
Outcome focused planning, delivery and evaluation of action
Migration, integration and community cohesion

Call for papers - http://bit.ly/ESMC-CallForPapers

We encourage submissions from academics, practitioners, private, NGO and public sector agencies, policy makers, students and all those interested in developing citizen centric approaches to effective and efficient social programme and policy delivery. ESMA aims to maintain the high quality at the conference to this end all submissions will be subject to two blind peer reviews.

The conference is aimed at policy makers, practitioners, academics, researchers and politicians, to help them capture and spread evidence and examples of good practice in Social Marketing, as well as promoting the uptake of Social Marketing as a core component of social programmes across Europe.

Professor Jeff French
Chair, ESMA Conference Organising Committee

John French
Programme Director
Fuse Events Ltd
United Kingdom