Transportation Modal Change Behaviour Experiences Requested

Dear JoAnn,

I finished my Transportation Engineering doctoral dissertation in 2004, here in So Paulo, Brazil. My main concern was with car users' travel behavior and the possibly opportunity to chance from individual transportation to mass transportation. I found some interesting findings related with the factors that mostly affect car user behavior. Most of them were economic reinforcements or penalties to force a chance. Information campaigns to promote consciousness with urban environment and the impact of their individual mobility decisions and actions didn't appeared on this open question related with factors that easy and/or limit the adoption of a new travel behavior. I worked with an adapted Planned Behavior Model trying to introduce economic, psychological and sociological variables. Hope I helped you. Unfortunately little has been made in terms of an effective transportation demand management policy here in So Paulo, but, hopefully, one day someone will make it.

Best Wishes,

Luis Alberto Noriega,
PhD Economist

Dear JoAnn,

the sustainability office of the city of Vancouver has been having a campaign going for a year now, called OneDay. It's aimed at individuals reducing GHG's in transportation and at home. http://www.onedayvancouver.ca

They organize public educational forums, advertise in local cafes, and have recently hired outreach professionals to implement their environmental strategies in industry as well. Take a look at their webpage portal. If this is what you're looking for I can get you in contact with the right people here. Please specify in more detail what information you're looking for then.

Best wishes!
Richard Siegenthaler

Principal YES Engineering
T: 604.224.7421
E: [email protected]
W: http://www.yesengineering.com

JoAnn

As you might imagine, there is a wealth of information about travel behavior change interventions available on the internet, although it isn't always too easy to find! I've listed a few sites below. (I only joined this list recently, so apologies in advance if I'm repeating someone else here...) *
http://www.portlandonline.com/transportation/index.cfm?c=36370 *
http://www.dft.gov.uk/stellent/groups/dft_susttravel/documents/sectionhomepa ge/dft_susttravel_page.hcsp *
http://www.travelsmart.gov.au/ *
http://www.ecoplan.org/ *
http://www.best.bc.ca/aboutBest/historyAndMission.html *
http://www.vtpi.org/ (do a search on "behavior change")

I have been working in this field for many years, and over that time have built up quite a library of similar links, as well as related books and papers. If you would like more information or some more specific details then please don't hesitate to get in touch with me directly.

Best wishes
John Pinkard

Principal Consultant
PO Box 23720 Edinburgh EH7 5WP
Mobile +44 (0)7765 426639