Conservation through Corporate Social Responsibility

Hi Ian,

According to that website, Apple is a socially conscious company. But http://www.ottawacitizen.com/business/asia-pacific/Apple+suppliers+factory+resumes+production+after/7293951/story.html

Cheers,

Ken

Ken Donnelly
Vice President, Atlantic Canada
Lura Consulting
Canada
www.beyondattitude.com

Hi Ian,

You may want to contact Jennifer Lynes ([email protected]) at the University of Waterloo. She focuses her research on marketing for the greater social good amongst other things. Just finished her course for a Masters of Environment and Business and was impressed with the content.

Karen

Karen Mason-Bennett
Program Coordinator
NEAT
Canada

Hi Ken: Thanks for the article. It seems to underline the fact that no matter what form of consumerism/social responsibility we attempt to undertake it still is up to each of us as individuals to be ad educated as possible about the track record of the companies we choose to endorse/purchase from. Thanks Ian

Ian Pineau
Coordinator/Professor Outdoor Adventure Naturalist Program
Algonquin College in the Ottawa Valley
Canada
http://www2.algonquincollege.com/pembroke/program/outdoor-adventure-naturalist/

Thanks for the lead Karen; I will get in touch maybe there is something there I can incorporate into the next iteration of the marketing course I teach for students in our Outdoor Training Programs here at Algonquin College in the Ottawa Valley.
Ian

Ian Pineau
Coordinator/Professor Outdoor Adventure Naturalist Program
Algonquin College in the Ottawa Valley
Canada
http://www2.algonquincollege.com/pembroke/program/outdoor-adventure-naturalist/