Dear List members,
I am currently conducting PhD research at University of Canterbury, NZ Communicating Sustainability via the mass media. I am at present designing a questionnaire for environmental journalists. I need help in testing out a question. How would you answer the following question?
In the following list, indicate with [Y] areas that you believe have relevance to sustainability. Indicate with [N] areas that you believe have NO relevance to sustainability. (Indicate for all)
1.[ ] Animal ethics
2.[ ] Agriculture
3.[ ] Business
4.[ ] Culture
5.[ ] Conservation
6.[ ] Development
7.[ ] Ecology
8.[ ] Economy
9.[ ] Education
10.[ ] Energy
11.[ ] Entertainment
12.[ ] Environment
13.[ ] Engineering
14.[ ] Human rights
15.[ ] Human health
16.[ ] Intergenerational equality
17.[ ] Intergenerational equality
18.[ ] International relations
19.[ ] International trade
20.[ ] Lifestyle
21.[ ] Manufacturing
22.[ ] Politics
23.[ ] Poverty
24.[ ] Science
25.[ ] Shopping
26.[ ] Social wellbeing
27.[ ] Sports
28.[ ] Technology
29.[ ] Tourism
30.[ ] Trade
Besides asking journalists to explain their understanding of sustainable development and sustainable consumption, I thought the above question would give me an idea of the depth of their understanding. If they indicate only a few, then Id say they have little depth in understanding. But then I may be comparing with just my opinion of what sustainability means? I would say all 30 areas have relevance to sustainability, but that may just be my opinion. It is a bit difficult when there is no standard level to compare with when it comes to depth of understanding.
Thank you,
Komathi Kolandai
Understanding of Sustainbility
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Hi Alice,
My name is DOUG HOSCHEK AND I AM THE DIRECTOR OF GREEN STEPS HERE IN THE USA, A NON PROFIT THAT IS BUILDING A SUSTAINABLE AWARENESS PROGRAM IN THE RECREATION OUTDOOR MARKETPLACE. I WOULD VERY MUCH LIKE TO REVIEW ALL YOUR QUESTIONS TO SEE IF WE MIGHT BE ABLE TO USE IT AS A QUESTIOINAIRE AT ARE UPCOMING TRADE SHOW THIS AUGUST 2006 IN SALT LAKE CITY UTAH. YOU CAN VIEW THE SHOW AT www.OUTDOOR RETAILER.com Green Steps is on the website too.. look forward to hearing from you.
kind thoughts,
doug
doug hoschek
1.[y] Animal ethics
2.[y] Agriculture
3.[y] Business
4.[y] Culture
5.[y] Conservation
6.[y] Development
7.[y] Ecology
8.[y] Economy
9.[y] Education
10.[y] Energy
11.[ ] Entertainment
12.[y] Environment
13.[y] Engineering
14.[y] Human rights
15.[y] Human health
16.[ ] Intergenerational equality
17.[ ] Intergenerational equality
18.[y] International relations
19.[y] International trade
20.[y] Lifestyle
21.[y] Manufacturing
22.[y] Politics
23.[y] Poverty
24.[y] Science
25.[y] Shopping/CONSUMERISM
26.[y] Social wellbeing
27.[ ] Sports
28.[y] Technology
29.[y] Tourism
30.[y] Trade
Dear Komathi KolandaiI:
16 and 17 are duplicate options. I am not disputing the relevancy of these issues to sustainability in a broad and detailed sense but I would strongly suggest that you limit the options to 7 or group them logically in units of 7. You will lose the attention of your audience appreciably with a laundry list approach.
Learned by the painful school of hard knocks.
L. E. Johannson, B.E.S. (Hons), M.Sc.,
FRSA President
E2 Management Corporation (E2M)
113 Mountainview Road South Georgetown,
Ontario CANADA L7G 4K2
Tel: (1) 905 - 873 - 9484
Fax: (1) 905 - 873 - 3054
Email: [email protected]
Websites: www.e2management.com
www.14000registry.com
www.glassworks.org