The Pure Water Forum operating in the Shenandoah Valley, Virginia, is exploring developing a film/video campaign so to promote various grass root water quality improvements to others. Do you know of any examples of film/video that have been worked from a social market perspective at the local level?
Also, my web site below have examples of Green Tennis and Green Golf (Softspikes Golf Cleats that change golf footwear) Thanks for your help!
Kindest regards,
Rob Arner
http://www.robarner.com
http://www.excite.com
Rob:
Correct me if I am wrong, but from a social marketing point of view wouldn't you want the video to show community members of the audience of the video using your conservation measures? The goal is to create the impression that the norm in the community is the conservation measure. In other words, you would show the community testimonials of their peers using conservation measures.
Rod Miller
Senior Environmental Specialist
City of Folsom -
Hazardous Materials Division
50 Natoma St.
Folsom, CA 95630
Office 916-355-8361
Cell 916-439-0445
Fax 916-355-8351
www.folsomhazmat.com
[email protected]