we are looking at developing a road safety program that will target the middle aged male rider that has returned to riding after many years of being off his bike.
john weinert
road safety coordinator
VicRoads
Australia
Barriers/Benefits in changing the Behaviour of Motorcyclists
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Hi John, I would try select the behaviour you want them to engage/disengage in, identify the barriers that stop them from doing the said identified behaviour,
then develop strategies for a program.
Jess Cerejo
Bicycle Victoria - Ride2School
Australia
http://www.bv.com.au/general/ride2school/
...
Hi John,
What is it that you are looking for and what are the main aims of the program for this target group?
Jess Cerejo
Bicycle Victoria - Ride2School
Australia
http://www.bv.com.au/general/ride2school/