Dear colleagues:
I am helping the American Forestry Foundation find successful behavior change programs with measured impacts that involved two or more of the following characteristics.
Long term outcomes (time frame of five years or more before the main environmental or health outcomes become obvious)
Complicated actions
A range of actions, some leading to others
Audiences are rural and mostly over 65 years old
Were looking for conservation or health promotion programs in the following subject areas, but would consider other areas as well.
Climate change mitigation
Coastal and marine conservation
Landscaping and pesticide use
Smoking and other addictive behaviors
Sustainable agriculture
Wildlife conservation and species at risk
If you aware of any such programs and advise me accordingly, I will email you an abridged report of our findings.
Thanks, Jay
Jay Kassirer
General Manager, Tools of Change
President, Cullbridge Marketing and Communications
2699 Priscilla Street Ottawa ON Canada K2B 7E1
613-224-3800 1-800-262-0934 x1
For more information about this project you can also contact me OR Kelley Dennings, American Forestry Foundation, [email protected] (202) 765-3644
Jay Kassirer
Cullbridge Marketing, and Tools of Change
Canada
www.cullbridge.com
Seeking programs with long-term outcomes, complex actions
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Please send your suggestions to me at [email protected]
Thanks, Jay
Jay Kassirer
Cullbridge Marketing, and Tools of Change
Canada
www.cullbridge.com