tiffany fourment boulder January 13, 2011

I work in education and outreach for a county open space program, and I am working on my masters thesis. My main question is how to engage teens in local environmental stewardardship and encourage pro-environmental attitudes and behaviors. I am interested in the use of social marketing strategies in this, and would greatly appreciate if anyone has any references, case studies, etc. that bring these ideas together. Thanks!

tiffany fourment
United States