Should you Advertise to Hostile Audiences?
Winters, L. C. (1977). Should you advertise to hostile audiences?. Journal of Advertising Research, 17, 3, 7-15.
The Effects of Appraised Severity and Efficacy in Promoting Water Conservation: An Informational Analysis
Kantola, S. J., Syme, G. J., & Nesdale, A. R. (1983). The effects of appraised severity and efficacy in promoting water conservation: An informational analysis. Journal of Applied Social Psychology, 13, 2, 164-182.
The Unintended Effects of a Posted Sign on Littering Attitudes and Stated Intentions
Horsley, A. D. (1988). The unintended effects of a posted sign on littering attitudes and stated intentions. Journal of Environmental Education, 19, 3, 10-14.
Appeals to Justice in the Environmental Debate
Clayton, S. (1994). Appeals to justice in the environmental debate. Journal of Social Issues, 50, 3, 13-27.
Ecological Awareness, Environmentalist Action, and International Conservation Strategy
Kottak, C. P. & Costa, A. C. (1993). Ecological awareness, environmentalist action, and international conservation strategy. Human Organization, 52, 4, 335-343.
Effects of Fear and Specificity of Recommendation upon Attitudes and behavior
Leventhal, H., Singer, R. & Jones, S. (1965). Effects of fear and specificity of recommendation upon attitudes and behavior. Journal of Personality and Social Psychology, 2, 1, 20-29.
A Revised Scale for the Measurement of Ecological Attitudes and Knowledge
Maloney, M. P., Ward, M. P., & Braucht, G. N. (1975). A revised scale for the measurement of ecological attitudes and knowledge. American Psychologist, 30, 7, 787-790.
A Historical View of Scare Tactics
Boyer, P. (1986). A historical view of scare tactics. Bulletin of the Atomic Scientist, January, 17-19.
Protection Motivation and Self-Efficacy: A revised Theory of Fear Appeals and Attitude Change
Maddux, J., & Rogers, R. W. (1983). Protection motivation and self-efficacy: A revised theory of fear appeals and attitude change.. Journal of Experimental Social Psychology, 19, 5, 469-479.
Effects of Fear Appeals and Physiological Arousal upon Emotions, Attitudes, and Cigarette Smoking.
Rogers, R. W., & Deckner, C. W. (1975). Effects of fear appeals and physiological arousal upon emotions, attitudes, and cigarette smoking.. Journal of Personality and Social Psychology, 32, 2, 222-230.