The Application of Persuasion Theory to the Development of Effective Proenvironmental Public Service Announcements
Bator, Renee J; Cialdini, Robert B. (2000). The application of persuasion theory to the development of effective proenvironmental public service announcements. . Journal of Social Issues, 56, 3, 527-541.
The Effects of Recognition and Group Need on Volunteerism: A Social Norm Perspective
Fisher, Robert J; Ackerman, David. (1998). The effects of recognition and group need on volunteerism: A social norm perspective.
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Support for Environmental Protection: The Role of Moral Norms
Stern, P. C., Dietz, T., & Black, J. S. (1986). Support for environmental protection: The role of moral norms. Population and Environment, Behavioral and Social Issues, 8, 3-4, 204-222.
An Analysis of Normative Messages in Signs at Recreation Settings
Winter, Patricia L.; Cialdini, Robert B.; Bator, Renee J.; Rhoads, Kelton; Sagarin, Brad J. (1998). An Analysis of Normative Messages in Signs at Recreation Settings. Journal of Interpretation Research, 3, 1, 39-47.
The New Environmental Paradigm and Personal Norms
Widegren, Oerjan. (1998). The new environmental paradigm and personal norms. Environment & Behavior, 30, 1, 75-100.
Integrating Social Value Orientation and the Consideration of Future Consequences within the Extended Norm Activation Model of Proenvironmental Behaviour
Joireman, J. A.; Lasane, T. P.; Bennett, J.; Richards, D.; Solaimani, S. (2001). Integrating social value orientation and the consideration of future consequences within the extended norm activation model of proenvironmental behaviour.. British Journal of Social Psychology, 40, 1, 133-155.
Invoking Social Norms:A Social Psychology Perspective on Improving Hotels' Linen-Reuse Programs
Goldstein, N., Griskevicius, V., Cialdini, R. (2007). Cornell Hotel and Restaurant Administration Quarterly, 48(2), 145-150.
Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory
Oreg, S., & Katz-Gerro, T. (2006). Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory. Environment and Behavior, 38(4), 462-483.
Using Normative Social Influence to Promote Conservation Among Hotel Guests
Schultz, P. W., Khazian, A., Zaleski, A. (2008). Using normative social influence to promote conservation among hotel guests. Social Influence, 3(1), 4-23.
Toward a Coherent Theory of Environmentally Significant Behavior
Stern, Paul C. (2000). Toward a coherent theory of environmentally significant behavior. Journal of Social Issues, 56, 3, 407-424.