CBSM Recommends

Household Actions Can Provide a Behavioral Wedge to Rapidly Reduce US Carbon Emissions

Articles
Dietz, T., Gardner, G.T., Gilligan, J., Stern, P.C., Vandenbergh, M.P. (2009). Household actions can provide a behavioral wedge to rapidly reduce US carbon emissions. Proceedings of the National Academy of Sciences of the United States of America, 106(44), 18452-18456.
Most climate change policy attention has been addressed to long-term options, such as inducing new, low-carbon energy technologies and creating cap-and-trade regimes for emissions…

Object-Oriented Analysis of Carsharing System

Articles
Morency, C., Trépanier, M., Martin, B. (2008). Object-oriented analysis of carsharing system. Transportation Research Record, (2063), pp. 105-112.
Carsharing systems are gaining new members every month. However, few studies formally define the system and illustrate the systematic processing of administrative data sets to est…

A Model for Climate TargetOiented Planning and Monitoring of Corporate Travel

Articles
Robèrt, M. (2009). A Model for Climate Target Oriented Planning and Monitoring of Corporate Travel. International Journal of Sustainable Transportation, 3(1), 1-17.
The objectives of this study are to (a) demonstrate the importance and motivation for large private companies taking action against climate change and (b) develop a backcasting-or…

Smarter Choices: Assessing the Potential to Achieve Traffic Reduction Using 'Soft Measures'

Articles
Cairns, S., Sloman, L., Newson, C., Anable, J., Kirkbride, A., Goodwin, P. (2008). Smarter choices: Assessing the potential to achieve traffic reduction using 'Soft measures'. Transport Reviews, 28(5), 593-618.
In recent years, there has been a growing interest in a range of transport policy initiatives which are designed to influence people's travel behaviour away from single-occupancy …

Understanding Air Force Members' Intentions to Participate in Pro-environmental Behaviors: An Application of the Theory of Planned Behavior

Articles
Laudenslager, M., Holt, D., & Lofgren, S. (2004). Understanding air force members' intentions to participate in pro-environmental behaviors: An application of the theory of planned behavior. Perceptual and Motor Skills, 98(3,Pt2), 1162-1170. doi:10.2466/PMS.98.4.1162-1170.
At a single installation, a cross section of 307 active duty Air Force members completed questionnaires to assess whether the theory of planned behavior was useful in explaining t…

Factors Influencing Car Use for Commuting and the Intention to Reduce it: A Question of Self-Interest or Morality?

Articles
Abrahamse, W., Steg, L., Gifford, R., & Vlek, C. (2009). Factors influencing car use for commuting and the intention to reduce it: A question of self-interest or morality?. Transportation Research Part F: Traffic Psychology and Behaviour, 12(4), 317-324. doi:10.1016/j.trf.2009.04.004.
Car use for commuting contributes to various environmental and traffic problems, such as pollution and congestion. Policies aimed at reducing commuter car use will be more effecti…

Ecological behavior and its environmental consequences: A life cycle assessment of a self-report measure

Articles
Kaiser, F., Doka, G., Hofstetter, P., & Ranney, M. (2003). Ecological behavior and its environmental consequences: A life cycle assessment of a self-report measure. Journal of Environmental Psychology, 23(1), 11-20.
The environmental impact of individuals, namely, how much they pollute and what resources they consume, is of paramount importance. However, even environmental psychologists rarel…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice

Articles
Cooper, C. (2007). Successfully changing individual travel behavior: Applying community-based social marketing to travel choice. Transportation Research Record, (2021), pp. 88-99.
This paper demonstrates that community-based social marketing techniques can be successfully used to affect people's transportation awareness and behavior, as deployed in Washingt…

Travel Socialization: A Social Theory of Travel Mode Behavior

Articles
Baslington, H. (2008). Travel Socialization: A Social Theory of Travel Mode Behavior. International Journal of Sustainable Transportation, 2(2), 91-114.
This article reports research investigating the cultural determinants of children's travel. A new perspective, travel socialization theory, is presented. This states that children…

Virtual Oceania

Introductory Workshop

Nov 26th - 28th, 2024

Learn More

Virtual North America

Introductory Workshop

Dec 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing