The Attitude-Behavior Relationship: A Test of Three Models of the Moderating Role of Behavioral Difficulty

Articles
Kaiser, F., & Schultz, P. (2009, January). The attitude-behavior relationship: A test of three models of the moderating role of behavioral difficulty. Journal of Applied Social Psychology, 39(1), 186-207.
The moderating role of behavioral difficulty in the attitude–behavior relationship remains a controversial topic in social psychology. Previous research has been unclear in establ…

Normative Social Influence is Underdetected

Articles
Nolan, J. M., Schultz, P. W., Cialdini, R. B., Goldstein, N. J., Griskevicius V. (2008). Normative Social Influence is Underdetected. Personality and Social Psychology Bulletin, 34 (7), 913-923.
The present research investigated the persuasive impact and detectability of normative social influence. The first study surveyed 810 Californians about energy conservation and fo…

The Constructive, Destructive, and Reconstructive Power of Social Norms

Articles
Schultz P. W., Nolan J. M., Cialdini R. B., Goldstein N. J., Griskevicius Vladas (2007). The Constructive, Destructive, and Reconstructive Power of Social Norms. Psychological Science, 18(5), 429-434.
Despite a long tradition of effectiveness in laboratory tests, normative messages have had mixed success in changing behavior in field contexts, with some studies showing boomeran…

Why we have Trouble Saving Energy

Forums
Hayley Schwartz Wyong August 22, 2010 07:39 PM
Hi, Found this artilce on the SmartPlanet website - thought it might be of interest. It's worth reading some of the comments on the report here: http://www.smartplanet.com/tech…

How Do Socio-demographic and Psychological Factors Relate to Households Direct and Indirect Energy Use and Savings?

Articles
Abrahamse, W. & Steg, L. (2009). How Do Socio-demographic and Psychological Factors Relate to Households Direct and Indirect Energy Use and Savings?. Journal of Economic Psychology, 30, 711-720.
Households constitute an important target group for energy conservation. They not only use energy in a direct way (gas, electricity and fuel) but also in an indirect way (embedded…

Collective Guilt Mediates the Effect of Beliefs about Global Warming on Willingness to Engage in Mitigation Behavior

Articles
Ferguson, M., & Branscombe, N. (2009). Collective guilt mediates the effect of beliefs about global warming on willingness to engage in mitigation behavior. Journal of Environmental Psychology, XX(X) 1-8.
The present research examines whether collective guilt for an ingroup’s collective greenhouse gas emissions mediates the effects of beliefs about the causes and effects of global …

Environmentally Friendly Behavior: Can Heterogeneity Among Individuals and Contexts/Environments be Harvested for Improved Sustainable Management?

Articles
Dolnicar, S., & Grün, B. (2009). Environmentally friendly behavior: Can heterogeneity among individuals and contexts/environments be harvested for improved sustainable management?. Environment and Behavior, 41(5), 693-714.
The study of behavior with environmental consequences (recycling, water conservation, etc.) has received significant attention from social scientists over the past few decades. Ho…

Correlates of Pro-Sustainability Orientation: The Affinity Towards Diversity

Articles
Corral-Verdugo, V., Bonnes, M., Tapia-Fonllem, C., Fraijo-Sing, B., Frías-Armenta, M., & Carrus, G. (2009). Correlates of pro-sustainability orientation: The affinity towards diversity. Journal of Environmental Psychology, 29(1), 34-43.
The concept of affinity towards diversity (ATD) is introduced and illustrated with two studies on the psychological drivers of pro-sustainability orientation and environmentally f…

The Effect of Tailored Information, Goal Setting, and Tailored Feedback on Household Energy Use, Energy-Related Behaviors, and Behavioral Antecedents

Articles
Abrahamse, W., Steg, L., Vlek, C., & Rothengatter, T. (2007). The effect of tailored information, goal setting, and tailored feedback on household energy use, energy-related behaviors, and behavioral antecedents. Journal of Environmental Psychology, 27(4), 265-276.
In this multidisciplinary study, an Internet-based tool was used to encourage households (N = 189) to reduce their direct (gas, electricity and fuel) and indirect energy use (embe…

Consumer Voices: Adoption of Residential Energy-Efficient Practices

Articles
Niemeyer, S. (2010). Consumer voices: Adoption of residential energy-efficient practices. International Journal of Consumer Studies, 34(2), 140-145. doi:10.1111/j.1470-6431.2009.00841.x.
The purpose of this research is to identify constraining variables that may impinge on adopting energy-efficient practices, materials, equipment and technology in households. The …

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