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Household Actions Can Provide a Behavioral Wedge to Rapidly Reduce US Carbon Emissions

Articles
Dietz, T., Gardner, G.T., Gilligan, J., Stern, P.C., Vandenbergh, M.P. (2009). Household actions can provide a behavioral wedge to rapidly reduce US carbon emissions. Proceedings of the National Academy of Sciences of the United States of America, 106(44), 18452-18456.
Most climate change policy attention has been addressed to long-term options, such as inducing new, low-carbon energy technologies and creating cap-and-trade regimes for emissions…

Using E-mail Listservs to Promote Environmentally Sustainable Behaviors

Articles
Artz, N., & Cooke, P. (2007). Using e-mail listservs to promote environmentally sustainable behaviors. Journal of Marketing Communications, 13(4), 257-276.
This paper describes a social marketing campaign that encouraged individuals to adopt environmentally sustainable behaviors such as purchasing green power, installing energy-effic…

Ecological behavior and its environmental consequences: A life cycle assessment of a self-report measure

Articles
Kaiser, F., Doka, G., Hofstetter, P., & Ranney, M. (2003). Ecological behavior and its environmental consequences: A life cycle assessment of a self-report measure. Journal of Environmental Psychology, 23(1), 11-20.
The environmental impact of individuals, namely, how much they pollute and what resources they consume, is of paramount importance. However, even environmental psychologists rarel…

Innovating 'Diffusion of Innovation' theory: Innovation Characteristics the Intention of Utility Companies to Adopt Energy Conservation Interventions

Articles
Völlink, T., Meertens, R., & Midden, C. (2002). Innovating 'diffusion of innovation' theory: Innovation characteristics the intention of utility companies to adopt energy conservation interventions. Journal of Environmental Psychology, 22(4), 333-344. doi:10.1006/jevp.2001.0237.
Assessed the capacity of the innovation attributes proposed in Rogers' diffusion theory (1995) to predict the intention to adopt energy conservation interventions. It also provide…

Descriptive Social Norms as Underappreciated Sources of Social Control

Articles
Cialdini, R. (2007). Descriptive social norms as underappreciated sources of social control. Psychometrika, 72(2), 263-268.
Böckenholt and van der Heijden's results regarding compliance with insurance regulations--that the enforcement activities of a regulatory agency were relatively unpredictive of co…

Non-financial Incentives for Purchasing Energy-Efficient Products.

Forums
Jay Kassirer Ottawa December 11, 2009 01:49 PM
I am looking for examples of non-financial tangible incentives that have been used to promote the purchase of energy-efficient appliences or other products. If you also have data …

Increasing Air Conditioning Demand Response Participation

Forums
Diana Coba Boise January 21, 2009 08:53 AM
In order to increase participation in an air conditioning demand response program, we're considering having small yard signs put up in the front yards of customers who have signed…

Reducing Air Conditioning Waste by Signalling it Is Cool Outside

Articles
Becker, L. J. & Seligman, C. (1978). Reducing air conditioning waste by signalling it is cool outside. Personality and Social Psychology Bulletin, 4, 3, 412-415.
Examined the effects on residential energy consumption of providing homeowners with (1) a signaling device that indicated a conservation opportunity and (2) information feedback a…

A Two-Thirds Reduction in the Space Heat Requirement of Twin Rivers Townhouse

Articles
Sinden, F. W. (1978). A two-thirds reduction in the space heat requirement of Twin Rivers townhouse. Energy and Buildings, 1, 297-314.

Knowledge of Energy Consumption

Articles
Weber, R. J., & Price, J. M. (1980). Knowledge of energy consumption. Bulletin of the Psychonomic Society, 15, 4, 267-268.
A paired-comparison scale of relative subjective energy consumption was established for the different appliances, and the resulting scale values were correlated with actual energy…

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