Types and Influential Factors of Consumers' Non-Purchasing Ecological Behaviors

Articles
Tilikidou, I., & Delistavrou, A. (2008). Types and influential factors of consumers' non-purchasing ecological behaviors. Business Strategy and the Environment, 17(1), 61-76.
This article presents an examination of non-purchasing ecological behaviors and their influential factors. The results indicate that consumers who engage in recycling, proenvironm…

Environmentally Friendly Behavior: Can Heterogeneity Among Individuals and Contexts/Environments be Harvested for Improved Sustainable Management?

Articles
Dolnicar, S., & Grün, B. (2009). Environmentally friendly behavior: Can heterogeneity among individuals and contexts/environments be harvested for improved sustainable management?. Environment and Behavior, 41(5), 693-714.
The study of behavior with environmental consequences (recycling, water conservation, etc.) has received significant attention from social scientists over the past few decades. Ho…

Understanding Preferences for Recycling Electronic Waste in California: The Influence of Environmental Attitudes and Beliefs on Willingness to Pay

Articles
Nixon, H., Saphores, J., Ogunseitan, O., & Shapiro, A. (2009). Understanding preferences for recycling electronic waste in California: The influence of environmental attitudes and beliefs on willingness to pay. Environment and Behavior, 41(1), 101-124.
Increasing stockpiles of electronic waste (e-waste) combined with low recycling rates are threatening human and environmental health because of the hazardous materials in electron…

Packaging and Proenvironmental Consumption Behavior: Investigating Purchase and Disposal Decisions for Beverages

Articles
van Birgelen, M., Semeijn, J., & Keicher, M. (2009). Packaging and proenvironmental consumption behavior: Investigating purchase and disposal decisions for beverages. Environment and Behavior, 41(1), 125-146.
Understanding proenvironmental consumption behavior may enable companies to establish reputational and competitive advantages. This study generates new insights by analyzing consu…

Implementing a Community-Based Social Marketing Program to Increase Recycling

Articles
Haldeman, T. & Turner, J. (2009). Implementing a community-based social marketing program to increase recycling. Social Marketing Quarterly, 15(3), 114-127.
This article examines the effectiveness of implementing a community-based social marketing program to increase recycling. Researchers went door-to-door in a 200-home community dis…

Social Influence in the Theory of Planned Behaviour: The Role of Descriptive, Injunctive, and In-Group Norms

Articles
White, K., Smith, J., Terry, D., Greenslade, J., & McKimmie, B. (2009). Social influence in the theory of planned behaviour: The role of descriptive, injunctive, and in-group norms. British Journal of Social Psychology, 48(1), 135-158. doi:10.1348/014466608X295207.
The present research investigated three approaches to the role of norms in the theory of planned behaviour (TPB). Two studies examined the proposed predictors of intentions to eng…

Developing Strategies for Waste Reduction by Means of Tailored Interventions in Santiago de Cuba

Articles
Tobias, R., Brügger, A., & Mosler, H. (2009). Developing strategies for waste reduction by means of tailored interventions in Santiago de Cuba. Environment and Behavior, 41(6), 836-865. doi:10.1177/0013916509338004.
This article introduces an approach to tailoring behavior-change campaigns to target populations using the example of solid waste reduction in Santiago de Cuba. Tailoring is perfo…

Social Norms and Cooperation in Real-life Social Dilemmas

Articles
Thogersen, J. (2008). Social norms and cooperation in real-life social dilemmas. Journal of Economic Psychology, 29(4), 458-472.
The hypothesis, that injunctive and descriptive norms interact positively or synergistically to promote cooperation in social dilemmas, is tested in the context of a survey study …

The Motivational Roots of Norms for Environmentally Responsible Behavior

Articles
Thøgersen, J. (2009). The motivational roots of norms for environmentally responsible behavior. Basic and Applied Social Psychology, 31(4), 348-362. doi:10.1080/01973530903317144.
How internalized and integrated into the person's cognitive and goal structures are norms guiding environmentally desirable behavior? In two surveys (N=206 and N=200), subjective …

The Theory of Planned Behaviour: Self-Identity, Social Identity and Group Norms

Articles
Terry, D., Hogg, M., & White, K. (1999). The theory of planned behaviour: Self-identity, social identity and group norms. British Journal of Social Psychology, 38(3), 225-244. doi:10.1348/014466699164149.
Examined the role that self-identity plays in the theory of planned behavior and, more specifically (1) examined the combined effects of self-identity and social identity construc…

North America

Introductory Workshop

Jun 10th - 12th, 2026

Registration Ending Soon!
Learn More

Brisbane

Introductory Workshop

Oct 13th - 14th, 2026

Learn More

Perth

Introductory Workshop

Oct 19th - 20th, 2026

Learn More

Melbourne

Introductory & Advanced Workshops

Oct 27th - 30th, 2026

Learn More

Auckland

Introductory & Advanced Workshops

Nov 9th - 12th, 2026

Learn More
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing