Determinants of Recycling Behavior: A Synthesis of Research Results

Articles
Hornik, J., Cherian, J., Madansky, M., & Narayana, C. (1995). Determinants of recycling behavior: A synthesis of research results. The Journal of Socio-Economics, 24, 1, 105-127.
Variables affecting consumer recycling behavior are classified into four theoretical groups: intrinsic & extrinsic incentives, & internal & external facilitators. These clusters o…

Increasing Recycling in Office Environments: The Effects of Specific, Informative Cues

Articles
Austin, J., Hatfield, D. B., Grindle, A. C., & Bailey, J. S. (1993). Increasing recycling in office environments: The effects of specific, informative cues. Journal of Applied Behavior Analysis, 26, 2, 247-253.
Investigated the effects of prompts on the recycling behavior of approximately 217 faculty, staff, and graduate students in 2 academic departments of a large university. During th…

Motivating Recycling Behavior: A Quasiexperimental Investigation of Message and Source Strategies. Special Issue: Psychology, Marketing, and Recycling

Articles
Lord, K. R. (1994). Motivating recycling behavior: A quasiexperimental investigation of message and source strategies. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 341-358.
Developed the Environmental Action Internal Control Index (EAICI) to assess the relationship between locus of control of reinforcement and environmentally responsible behavior. 85…

Recycling as a Marketing Problem: A Framework for Strategy Development. Special Issue: Psychology, Marketing, and Recycling

Articles
Shrum, L. J., Lowrey, T. M., & McCarty, J. A. (1994). Recycling as a marketing problem: A framework for strategy development. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 393-416.
Provides a framework for integrating past recycling research by conceptualizing recycling compliance as a marketing problem. Within a social marketing framework, recycling behavio…

The Role of Memory in Understanding and Encouraging Recycling Behavior. Special Issue: Psychology, Marketing, and Recycling

Articles
Heckler, S. E. (1994). The role of memory in understanding and encouraging recycling behavior. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 375-392.
Explores the role of memory processes in 2 aspects of recycling behavior. First, traditional research in cognitive psychology, communication, and consumer behavior is discussed br…

Green Waste Recycling: A Growing System for Conserving the Environment

Articles
Oskamp, S., & Augustin, S. (1996). Green waste recycling: A growing system for conserving the environment.

Preparing for the Environmental Decade: A Field Experiment on Recycling Behavior

Articles
Krendl, K. A., Olson, B., & Burke, R. (1992). Preparing for the environmental decade: A field experiment on recycling behavior. Journal of Applied Communication Research, 20, 1, 19-36.
Examines the impact of a communication campaign designed to encourage recycling participation in a community curbside pickup program. Residents in the study were contacted in 1 of…

The Effects of Public Commitment and Group Feedback on Curbside Recycling. Special Issue: Litter Control and Recycling

Articles
DeLeon, I. G., & Fuqua, R. W. (1995). The effects of public commitment and group feedback on curbside recycling. Special Issue: Litter control and recycling. Environment and Behavior, 27, 2, 233-250.
Examined the effects of 3 community interventions that rely on socially mediated consequences, rather than financial incentives, to promote consumer recycling. 20 households in th…

Consumer Recycling Goals and their Effect on Decisions to Recycle: A Means-End Chain Analysis. Special Issue: Psychology, Marketing, and Recycling

Articles
Bagozzi, R. P., & Dabholkar, P. A. (1994). Consumer recycling goals and their effect on decisions to recycle: A means-end chain analysis. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 313-340.
Means-end chain theory and the laddering methodology were used to derive the goals relevant to consumers for recycling, as well as the interrelations among goals. Data were collec…

Evaluation of Selected Recycling Curricula: Educating the Green Citizen

Articles
Boerschig, S., & De Young, R. (1993). Evaluation of selected recycling curricula: Educating the green citizen. Journal of Environmental Education, 24, 3, 17-22.
The authors reviewed past research in environmental education and identified eight variables as strong predictors of conservation behavior change: action skills, knowledge of act…

North America

Introductory Workshop

Jun 10th - 12th, 2026

Registration Ending Soon!
Learn More

Brisbane

Introductory Workshop

Oct 13th - 14th, 2026

Learn More

Perth

Introductory Workshop

Oct 19th - 20th, 2026

Learn More

Melbourne

Introductory & Advanced Workshops

Oct 27th - 30th, 2026

Learn More

Auckland

Introductory & Advanced Workshops

Nov 9th - 12th, 2026

Learn More
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing