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Using a Normative Appeal to Control Litter at a Public Swimming Pool
Reich, J. W., & Robertson, J. L. (1979). Reactance and norm appeal in anti-littering messages. Journal of Applied Social Psychology, 9, 1, 91-101.
The Influence of Message Framing On University Student's Intent to Participate in Sustainable Behavior
Davis, J. J. (1995). The effects of message framing on response to environmental communications. Journalism and Mass Communication Quarterly, 72, 2, 285-299.
