Why Recycling Doesn't Work

Forums
Julie Cook Waterloo October 29, 2020 05:51 PM

Hi everyone,

I've come across a provocative article by the Walrus magazine about how recycling behaviours in Canada are not sufficient to reduce waste. There are…

The effectiveness of mask-wearing policies to protect against COVID-19

Forums
Julie Cook Waterloo October 28, 2020 01:08 AM

Hi everyone,

If you'd like to know more about how effective mask-wearing policies have been in protecting against COVID-19, there's an interesting research study…

“It’s how you say it: Systematic A/B testing of digital messaging cut hospital no-show rates”

Forums
Liz Foote Maui October 23, 2020 04:01 AM

I’m sharing a recent article published in PLOSOne about a study carried out in Israel that investigated the effect of different messaging strategies on no-shows and…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Waterloo October 21, 2020 06:04 PM

Hi all,

I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in…

Two Washingtons, Two Very Different Approaches to Coronavirus Campaigns

Forums
Liz Foote Maui October 20, 2020 08:18 AM

Last month I participated in the Pacific Northwest Social Marketing Association’s Fall Forum, “Using Research to Help Tackle COVID-19 Behaviors Among Less…

How Cape Town used Behavioural Science to overcome its Water Crisis

Forums
Julie Cook Waterloo October 19, 2020 07:33 PM

Hi everyone,

I've come across an interesting article from the Behavioral Scientist about Cape Town, South Africa using behavioural science to overcome its water…

How to encourage U.S. citizens to vote

Forums
Julie Cook Waterloo October 14, 2020 02:09 AM

Hi all,

If you're concerned about the upcoming federal election in the United States, here's a quick read on how to encourage U.S. citizens to vote. It's written…

Global COVID-19 Study Provides Insights on Message Framing

Forums
Liz Foote Maui October 09, 2020 10:10 PM

This is a very insightful article about a study on global attitudes surrounding COVID-19 and health messaging. It’s great to see that in most countries, “the…

SMANA Mentorship program: Recruiting participants

Forums
Julie Cook Waterloo October 07, 2020 06:07 PM

Hi everyone,

The Social Marketing Association of North America (SMANA) is looking for both mentors--with five or more years of experience as a social marketing professional--and…

Special Issue: “Social Marketing’s Contribution to Public Health”

Forums
Sameer Deshpande Brisbane October 06, 2020 06:28 AM

Hello all,

Dr. Taylor Willmott and I are editing a Special Issue: “Social Marketing’s Contribution to Public Health” in the International Journal of…

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