Use of Verbal Pledges

Forums
Brodie Smith November 08, 2021 03:03 AM
Hi Everyone,  Has anyone looked at the the use of verbal pledges over the phone, rather than signed in person?  in a less face to face world we are looking at having people call u…

The Elements of Choice: Why the Way We Decide Matters

Forums
Julie Cook Kitchener November 04, 2021 06:08 PM
Hi everyone, There is a new book that was recently published called "The Elements of Choice: Why the Way We Decide Matters". This book explains how we can design better decision-…

CHANGE 2021

Forums
Julie Cook Kitchener October 28, 2021 08:08 PM
Hi all, Griffith University in Australia has an amazing CHANGE conference every year for those interested in measurable behaviour and social change. This year, there are/were thr…

Social Marketing & Civic Engagement

Forums
Julie Cook Kitchener October 27, 2021 05:10 PM
Hi all,   The International Social Marketing Association (ISMA) and the Social Marketing Association of North America (SMANA) will be holding an event called "Social Marketing, Ci…

Applying Behavioural Science to Biodiversity Conservation

Forums
Julie Cook Kitchener October 21, 2021 06:09 PM
Hi everyone, There is an excellent open access journal article, "Making more effective use of human behavioural science in conservation interventions", that was recently publishe…

Active transport in young adults - evidence requested

Forums
Hannah Wolfreys New Plymouth October 20, 2021 08:22 PM
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…

Looking for feedback re: watershed description/image

Forums
Kathy Hoppe Presque Isle October 20, 2021 06:22 PM
Hello CBSM I was asked to review a new lake booklet for a nonprofit.   It starts with a description of what a watershed is and provides images (see below).  When I looked at the…

The Storytelling Genius of Jane Goodall

Forums
Julie Cook Kitchener October 19, 2021 09:01 PM
Hi everyone, Time magazine recently published an article featuring the legendary conservationist Dr. Jane Goodall, and how she uses storytelling as a way to engage people in chan…

Board Director position available

Forums
Julie Cook Kitchener October 12, 2021 06:09 PM
Hi everyone, The National Academy of Sciences is searching for a new director to lead the activities of the Board on Behavioral, Cognitive, and Sensory Sciences (BBCSS). The locu…

You Have More Influence Than You Think

Forums
Julie Cook Kitchener October 06, 2021 05:24 PM
Hi everyone, In a recent Behavioural Scientist article, Dr. Vanessa Bohns articulates the ways in which we influence others without even realizing it. Through her research studie…
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing