Implementing a Community-Based Social Marketing Program to Increase Recycling

Articles
Haldeman, T. & Turner, J. (2009). Implementing a community-based social marketing program to increase recycling. Social Marketing Quarterly, 15(3), 114-127.
This article examines the effectiveness of implementing a community-based social marketing program to increase recycling. Researchers went door-to-door in a 200-home community dis…

Packaging and Proenvironmental Consumption Behavior: Investigating Purchase and Disposal Decisions for Beverages

Articles
van Birgelen, M., Semeijn, J., & Keicher, M. (2009). Packaging and proenvironmental consumption behavior: Investigating purchase and disposal decisions for beverages. Environment and Behavior, 41(1), 125-146.
Understanding proenvironmental consumption behavior may enable companies to establish reputational and competitive advantages. This study generates new insights by analyzing consu…

Understanding Preferences for Recycling Electronic Waste in California: The Influence of Environmental Attitudes and Beliefs on Willingness to Pay

Articles
Nixon, H., Saphores, J., Ogunseitan, O., & Shapiro, A. (2009). Understanding preferences for recycling electronic waste in California: The influence of environmental attitudes and beliefs on willingness to pay. Environment and Behavior, 41(1), 101-124.
Increasing stockpiles of electronic waste (e-waste) combined with low recycling rates are threatening human and environmental health because of the hazardous materials in electron…

Environmentally Friendly Behavior: Can Heterogeneity Among Individuals and Contexts/Environments be Harvested for Improved Sustainable Management?

Articles
Dolnicar, S., & Grün, B. (2009). Environmentally friendly behavior: Can heterogeneity among individuals and contexts/environments be harvested for improved sustainable management?. Environment and Behavior, 41(5), 693-714.
The study of behavior with environmental consequences (recycling, water conservation, etc.) has received significant attention from social scientists over the past few decades. Ho…

Types and Influential Factors of Consumers' Non-Purchasing Ecological Behaviors

Articles
Tilikidou, I., & Delistavrou, A. (2008). Types and influential factors of consumers' non-purchasing ecological behaviors. Business Strategy and the Environment, 17(1), 61-76.
This article presents an examination of non-purchasing ecological behaviors and their influential factors. The results indicate that consumers who engage in recycling, proenvironm…

Validation, Persuasion and Recycling: Capitalizing on the Social Ecology of Newspaper Use

Articles
Werner, Carol M.; Byerly, Sari; White, Paul H.; Kieffer, Matthew (2004). Validation, Persuasion and Recycling: Capitalizing on the Social Ecology of Newspaper Use. Basic and Applied Social Psychology, 26, 2, 183-198.
Two experiments used clinical validation to increase scrutiny of messages posted in public settings. The first experiment used a 2 (validation: no/yes) × 2 (persuasion: none/"it i…

The Response to the Commitment with Block-Leader Recycling Promotion Technique: A Longitudinal Approach

Articles
Meneses, G., & Palacio, A. (2007). The response to the commitment with block-leader recycling promotion technique: A longitudinal approach. Journal of Nonprofit & Public Sector Marketing, 17(1-2), 83-102.
This article focuses on the study of the changes in consumers' recycling beliefs, attitudes, and behavior due to the application of one promotion technique: a commitment by block …

Emotions, Habits and Rational Choices in Ecological Behaviours: The Case of Recycling and Use of Public Transportation

Articles
Carrus, G., Passafaro, P., & Bonnes, M. (2008, March). Emotions, habits and rational choices in ecological behaviours: The case of recycling and use of public transportation. Journal of Environmental Psychology, 28(1), 51-62.
Two field studies examined the role of attitudes, subjective norms, perceived control, anticipated emotions, past behaviour and desire in the prediction of pro-environmental behav…

The Attitude-Behavior Relationship: A Test of Three Models of the Moderating Role of Behavioral Difficulty

Articles
Kaiser, F., & Schultz, P. (2009, January). The attitude-behavior relationship: A test of three models of the moderating role of behavioral difficulty. Journal of Applied Social Psychology, 39(1), 186-207.
The moderating role of behavioral difficulty in the attitude–behavior relationship remains a controversial topic in social psychology. Previous research has been unclear in establ…

Subjective Expected Utility, Thresholds, and Recycling

Articles
Luedemann, C. (1999). Subjective expected utility, thresholds, and recycling. Environment and Behavior, 31, 5, 613-629.
In this article, a measurement procedure is proposed and applied in a survey on environmental behavior (247 Ss aged 18-86 yrs) in which costs, utilities, and expectations of outco…

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