The Relative Effectiveness of Models and Prompts on Energy Conservation: A Field Experiment in a Shower Room

Articles
Aronson, E. & O'Leary, M. (1982-83). The relative effectiveness of models and prompts on energy conservation: A field experiment in a shower room. Journal of Environmental Systems, 12, 3, 219-224.
Signs were placed in the field house shower rooms of a university campus exhorting people to conserve water and energy by turning off the water while soaping up. Making the signs…

The Personal Threat of Environmental Problems as Predictor of Environmental Practices

Articles
Baldassare, M. & Katz, C. (1992). The personal threat of environmental problems as predictor of environmental practices. Environment and Behavior, 24, 5, 602-616.
640 adult residents of Orange County, California completed a survey regarding their perceived threat of environmental problems. Ss who perceived that environmental problems pose a…

Reducing Consumption in Periods of Acute Scarcity: The Case of Water

Articles
Berk, R. A., Cooley, T. F., LaCivita, C. J., Parker, S., Sredl, K., & Brewer, M. (1980). Reducing consumption in periods of acute scarcity: The case of water. Social Science Research, 9, 99-120.

Using Cognitive Dissonance to Encourage Water Conservation

Articles
Dickerson, C. A., Thibodeau, R., Aronson, E., & Miller, D. (1992). Using cognitive dissonance to encourage water conservation. Journal of Applied Social Psychology, 22, 11, 841-854.
Aroused dissonance in 80 female swimmers who used a campus pool by making them feel hypocritical about their showering habits. A 2 * 2 factorial design manipulated Ss' mindfulness…

Self-Reported and Actual Savings in a Water Conservation Campaign

Articles
Hamilton, L. C. (1985). Self-reported and actual savings in a water conservation campaign. Environment and Behavior, 17, 3, 315-326.
Data from a survey questionnaire of 471 customer households and from water utility billing records were used to compare self-reported and actual water savings during a conservatio…

Behavioral Interventions in Resource Conservation: A System Approach Based on Behavioral Economics

Articles
Winkler, R. C., & Winett, R. A. (1982). Behavioral interventions in resource conservation: A system approach based on behavioral economics. American Psychologist, 37, 4, 421-435.
Outlines some of the advantages of an integration of psychological (social-learning) and economic conceptualizations when developing behavioral interventions in resource conservat…

Canadian Water Management: Visions for Sustainability

Articles
Mitchell, B. & Shrubsole, D. (1994). Canadian water management: Visions for sustainability. Cambridge: Canadian Water Resources Association.

Last Oasis: Facing Water Scarcity

Articles
Postel, S. (1992). Last oasis: Facing water scarcity. (pp. 239). New York: W.W. Norton & Company.

A Longitudinal Study of Domestic Water Conservation Behavior

Articles
Moore, S., Murphy, M., & Watson, R. (1994). A longitudinal study of domestic water conservation behavior. Population and Environment: A Journal of Interdisciplinary Studies, 16, 2, 175-189.
Compared the results of a 1988 study (1,800 Ss) conducted in a metropolitan and a regional urban area of Australia on knowledge, attitudes, intentions, and behavior regarding wate…

The Baby is Sick/the Baby is Well: A Test of Environmental Communication Appeals. Special Issue: Green Advertising

Articles
Obermiller, C. (1995). The baby is sick/the baby is well: A test of environmental communication appeals. Special Issue: Green advertising. Journal of Advertising, 24, 2, 55-70.
Investigated "sick baby" and "well baby"communication strategies in environmental or social marketing. Two studies were conducted with 300 adults. In the 1st study, 95 Ss were use…

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