Applying a Modified Moral Decision Making Model to Change Habitual Car Use: How Can Commitment be Effective?

Articles
Matthies, E., Klöckner, C., & Preißner, C. (2006). Applying a Modified Moral Decision Making Model to Change Habitual Car Use: How Can Commitment be Effective?. Applied Psychology: An International Review, 55(1), 91-106.
A theory-driven intervention was carried out to initiate the try-out of a new travel mode behavior (try out taking public transport instead of car) in a sample of habitual car use…

Willingness for Continued Social Commitment: A New Concept in Environmental Research

Articles
Montada, L., Kals, E., & Becker, R. (2007). Willingness for continued social commitment: A new concept in environmental research. Environment and Behavior, 39, 287-316.
This article validates that the willingness for continued commitment (WCC) is a predictor for manifest action, situated within the theory of continued social commitment and based …

Using E-mail Listservs to Promote Environmentally Sustainable Behaviors

Articles
Artz, N., & Cooke, P. (2007). Using e-mail listservs to promote environmentally sustainable behaviors. Journal of Marketing Communications, 13(4), 257-276.
This paper describes a social marketing campaign that encouraged individuals to adopt environmentally sustainable behaviors such as purchasing green power, installing energy-effic…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

The Motives for Accepting or Rejecting Waste Infrastructure Facilities: Shifting the Focus from the Planners Perspective to Fairness and Community Commitment

Articles
The Motives for Accepting or Rejecting Waste Infrastructure Facilities: Shifting the Focus from the Planners Perspective to Fairness and Community Commitment.
In environmental planning, decision making on land use for infrastructure increasingly causes conflicts, particularly with regard to contested waste facilities. Risk management an…

Aligning Identities, Emotions, and Beliefs to Create Commitment to Sustainable Social and Political Action

Articles
Thomas, E.F., McGarty, C., Mavor, K.I. (2009). Aligning identities, emotions, and beliefs to create commitment to sustainable social and political action. Personality and Social Psychology Review, 13(3), 194-218.
In this article the authors explore the social psychological processes underpinning sustainable commitment to a social or political cause. Drawing on recent developments in the co…

The Effect of Public Commitment on Resistance to Persuasion: The Influence of Attitude Certainty, Issue Importance, Susceptibility to Normative Influence, Preference for Consistency and Source Proximity

Articles
Gopinath, M., & Nyer, P.U. (2009). The effect of public commitment on resistance to persuasion: The influence of attitude certainty, issue importance, susceptibility to normative influence, preference for consistency and source proximity. International Journal of Research in Marketing, 26(1), 60-68.
This study investigates the effect of public commitment on resistance to persuasion and on the roles played by attitude certainty, issue importance, susceptibility to normative in…

Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice

Articles
Cooper, C. (2007). Successfully changing individual travel behavior: Applying community-based social marketing to travel choice. Transportation Research Record, (2021), pp. 88-99.
This paper demonstrates that community-based social marketing techniques can be successfully used to affect people's transportation awareness and behavior, as deployed in Washingt…

Social Influence: Compliance and Conformity

Articles
Cialdini, R. B., & Goldstein, N. J. (2004). Social influence: Compliance and conformity. Annual Review of Psychology 55(1), 591-621.
This review covers recent developments in the social influence literature, focusing primarily on compliance and conformity research published between 1997 and 2002. The principles…

Changing Behavior and Making it Stick: The Conceptualization and Management of Conservation Behavior

Articles
De Young, R. (1993). Changing behavior and making it stick: The conceptualization and management of conservation behavior. Environment and Behavior, 25, 4, 485-505.
Discusses categorization of conservation behavior change techniques (BCTs), the role techniques offer the individual whose behavior is being changed, and a means of evaluating the…

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