Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice

Articles
Cooper, C. (2007). Successfully changing individual travel behavior: Applying community-based social marketing to travel choice. Transportation Research Record, (2021), pp. 88-99.
This paper demonstrates that community-based social marketing techniques can be successfully used to affect people's transportation awareness and behavior, as deployed in Washingt…

Changing Behavior and Making it Stick: The Conceptualization and Management of Conservation Behavior

Articles
De Young, R. (1993). Changing behavior and making it stick: The conceptualization and management of conservation behavior. Environment and Behavior, 25, 4, 485-505.
Discusses categorization of conservation behavior change techniques (BCTs), the role techniques offer the individual whose behavior is being changed, and a means of evaluating the…

Litter Reduction: A Review and Integration of the Literature. Special Issue: Litter Control and Recycling

Articles
Huffman, K. T., Grossnickle, W. F., Cope, J. G., & Huffman, K. P. (1995). Litter reduction: A review and integration of the literature. Special Issue: Litter control and recycling. Environment and Behavior, 27, 2, 153-183.
Examined 40 articles and 59 studies that employed either an antecedent strategy (ATS) or consequence strategy (CQS) to integrate behavioral and social changes in communities and i…

Evaluating Participation in a Residential Recycling Program

Articles
Jacobs, H. E. & Bailey, J. S. (1982-83). Evaluating participation in a residential recycling program. Journal of Environmental Systems, 12, 2, 141-152.
The present study examined the effects of prompting, payment for material, a lottery, and frequency of collection on household participation in a residential recycling program. H…

Motivating Beverage Container Recycling on a College Campus

Articles
Luyben, P. & Cummings, S. (1981-1982). Motivating beverage container recycling on a college campus. Journal of Environmental Systems, 11, 3, 235-245.
Maintaining our materials base for production in the face of the declining energy and materials resources requires effective procedures to encourage recycling of scarce resources.…

Who Recycles and When? A Review of Personal and Situational Factors

Articles
Schultz, P. W., Oskamp, S., & Mainieri, T. (1995). Who recycles and when? A review of personal and situational factors. Journal of Enviornmental Psychology, 15, 2, 105-121.
Reviews 80 studies, published 1969-1995, to examine recyling behaviors as differentiated from attitudes and intentions. The effects on recycling behavior of both personal variabl…

Reinforcement and Rate of Litter Depositing

Articles
Kohlenberg, R. & Phillips, T. (1973). Reinforcement and rate of litter depositing. Journal of Applied Behavior Analysis, 6, 3, 391-396.
Investigated the effects of reinforcement on the frequency of litter deposits in a single experimental trash receptacle in a high-use, urban zoo. 4 2-wk periods of alternating con…

Application and Evaluation of Strategies to Reduce Pollution: Behavioral Control of Littering in a Football Stadium

Articles
Baltes, M. M. & Hayward, S. C. (1976). Application and evaluation of strategies to reduce pollution: Behavioral control of littering in a football stadium. Journal of Applied Psychology, 61, 4, 501-506.
Attempted to modify adult littering behavior in a naturalistic setting: the football stadium. Four different treatment strategies were used: (a) an operant contingency in the form…

Prompting Anti-Litter Behaviors

Articles
Geller, E. S. (1973). Prompting anti-litter behaviors. Proceedings of the Annual Convention of the American Psychological Association, 907-908.
Gave a handbill to Ss entering a grocery store and 2 movie theaters. The handbills either did or did not contain a general or specific antilitter statement. Paper cups of lemonade…

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