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The Relative Effectiveness of Models and Prompts on Energy Conservation: A Field Experiment in a Shower Room
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Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice
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Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation
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Using E-mail Listservs to Promote Environmentally Sustainable Behaviors
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A Room with a Viewpoint: Using Social Norms to Motivate Environmental Conservation in Hotels
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Putting Text in Context: The Conflict Between Pro-Ecological Messages and Anti-Ecological Descriptive Norms
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