Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

The Impact of Norms and Assumed Consequences on Recycling Behavior

Articles
Bratt, C. (1999). The impact of norms and assumed consequences on recycling behavior. Environment and Behavior, 31, 5, 630-656.
Given the aim to motivate consumers to behave in an environmentally friendly manner, there is a need to understand how consumers' environmental behavior can be influenced and what…

Deriving Interventions on the Basis of Factors Influencing Behavioral Intentions for Waste Recycling, Composting, and Reuse in Cuba

Articles
Mosler, H., Tamas, A., Tobias, R., Rodríguez, T., & Miranda, O. (2008). Deriving interventions on the basis of factors influencing behavioral intentions for waste recycling, composting, and reuse in Cuba. Environment and Behavior, 40(4), 522-544.
In this article the authors study existing waste-disposal intentions and behavior-influencing factors at the household level in Santiago de Cuba. The authors analyze the perceived…

A Focus Theory of Normative Conduct: Recycling the Concept of Norms to Reduce Littering in Public Places

Articles
Cialdini, R. B., Reno, R. R., & Kallgren, C. A. (1990). A focus theory of normative conduct: Recycling the concept of norms to reduce littering in public places. Journal of Personality and Social Psychology, 58, 6, 1015-1026.
Past research has generated mixed support among social scientists for the utility of social norms in accounting for human behavior. We argue that norms do have a substantial impac…

Recycling as Altruistic Behavior: Normative and Behavioral Strategies to Expand Participation in a Community Recycling Program

Articles
Hopper, J. R., & Nielsen, J. M. (1991). Recycling as altruistic behavior: Normative and behavioral strategies to expand participation in a community recycling program. Environment and Behavior, 23, 2, 195-220.
Experimental and survey data from 122 residents of a large urban neighborhood with a community-wide curbside recycling program confirm that recycling behavior is consistent with S…

Litter Reduction: A Review and Integration of the Literature. Special Issue: Litter Control and Recycling

Articles
Huffman, K. T., Grossnickle, W. F., Cope, J. G., & Huffman, K. P. (1995). Litter reduction: A review and integration of the literature. Special Issue: Litter control and recycling. Environment and Behavior, 27, 2, 153-183.
Examined 40 articles and 59 studies that employed either an antecedent strategy (ATS) or consequence strategy (CQS) to integrate behavioral and social changes in communities and i…

Factors Influencing Household Recycling Behavior

Articles
Oskamp, S., Harrington, M. J., Edwards, T. C., Sherwood, D. L., Okuda, S. M., & Swanson, D. C. (1991). Factors influencing household recycling behavior. Environment and Behavior, 23, 4, 494-519.
Conducted telephone interviews to study the recycling behavior, attitudes, and knowledge of 221 adults in a suburban city that had begun a citywide curbside recycling program with…

Reactance and Norm Appeal in Anti-Littering Messages

Articles
Reich, J. W., & Robertson, J. L. (1979). Reactance and norm appeal in anti-littering messages. Journal of Applied Social Psychology, 9, 1, 91-101.
Conducted 3 experiments with a total of 390 children (over age 10 yrs) patronizing public swimming pool concessions to test a model of how anti-littering messages vary in the kind…

Support for Environmental Protection: The Role of Moral Norms

Articles
Stern, P. C., Dietz, T., & Black, J. S. (1986). Support for environmental protection: The role of moral norms. Population and Environment, Behavioral and Social Issues, 8, 3-4, 204-222.
Presents a theoretical model that traces support for environmental protection to a social-psychological process involving the activation of moral norms against harming innocent pe…

The Effects of Videotape Modeling and Daily Feedback on Residential Electricity Conservation, Home Temperature and Humidity, Perceived Comfort, and Clothing Worn: Winter and Summer

Articles
Winett, R. A., Hatcher, J. W., Fort, T. R., Leckliter, I. N., Love, S. Q., Riley, A. W., & Fishback, J. F. (1982). The effects of videotape modeling and daily feedback on residential electricity conservation, home temperature and humidity, perceived comfort, and clothing worn: Winter and summer. Journal of Applied Behavior Analysis, 15, 3, 381-402.
Two studies were conducted in all-electric residences in the winter ( n = 83) and summer ( n = 54) to ascertain how energy conservation strategies focusing on the thermostat cha…

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