"Norm"ally Distributed Data: The Differential Effects of Injunctive, Descriptive, and Personal Norms on Littering

Articles
Reno, R. R. "Norm"ally distributed data: The differential effects of injunctive, descriptive, and personal norms on littering. Vol. 52. 1991.

Cognitive Consequences of Legislating Postpurchase Behavior: Growing up with the Bottle Bill

Articles
Kahle, L. R., & Beatty, S. E. Cognitive consequences of legislating postpurchase behavior: Growing up with the bottle bill. Vol. 17. 1987. 828-843.
Examined the variables of (1) attitudes toward returning bottles, (2) intentions, (3) behaviors, (4) subjective norms, and (5) habits as they function within the cognitive context…

Encouraging Environmentally Friendly Shopping using Prompts, Commitment and Norms

Cases
Customers at a Zehr's supermarket in Kitchener, Ontario were encouraged to purchase environmentally friendly products. 168 products were identified that either had least-waste pac…

Turn it Off: Anti-Idling Project Using Commitment, Prompts and Norms

Cases
This pilot project sought to decrease the frequency and duration of motorists idling their vehicle engines. The pilot project involved staff approaching motorists at Toronto schoo…

Motivating Businesses to Reduce Waste and Recycle

Cases
Purpose and Introduction    Since 1993, King County Green Works has provided technical assistance, information and recognition to help businesses in King County reduce waste, incr…

Encouraging People at Festivals to Reduce, Recycle, and Reuse Cups

Cases
The Milwaukee Irish Fest, the Be Smart Coalition, and Keep Greater, Milwaukee Beautiful, Inc., co-operated to pilot a project promoting waste reduction at a Milwaukee Irish Fest. …

Motivating Community Recycling: New Zealand Curbside Trial

Cases
Randomly selected residents of New Zealand were asked to participate in a curbside recycling trial. Two weeks before the first collection they received a letter from the mayor tha…

The Effect of Sign Prompts and Modeling on Encouraging Dog Owners to Pick-up Dog Droppings in Chicago, Illinois

Cases
Jason, L. A., Zolik, E. S., & Matese, F. J. (1979). Prompting dog owners to pick up dog droppings. American Journal of Community Psychology, 7, 3, 339-351.
After conducting a literature review, sign prompts and modeling were identified as effective tool for encouraging dog owners to pick up after their dogs. Therefore, these tools we…

Using Block Leaders and Prompts to Improve Participation in Curbside Recycling in Denver Colorado

Cases
Based on information obtained from a literature review, norms and prompts were incorporated into a pilot program designed to improve participation in curbside recycling. City bloc…

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