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Clean Builder Program
Encouraging Environmentally Friendly Shopping using Prompts, Commitment and Norms
Motivating Community Recycling: New Zealand Curbside Trial
Green versus Brown: Explaining Environmental Commitment in Australia
McAllister, I. & Studlar, D. T. (1999). Green versus brown: Explaining environmental commitment in Australia. Social Science Quarterly, 80, 4, 775-792.
Self-Concept Clarity and the Foot-In-The-Door Procedure.
Burger, J., & Guadagno, R. (2003). Self-concept clarity and the foot-in-the-door procedure. Basic and Applied Social Psychology, 25(1), 79-86.
Using Commitments to Drive Consistency: Enhancing the Effectiveness of Cause-Related Marketing Communications
Vaidyanathan, R., & Aggarwal, P. (2005). Using commitments to drive consistency: Enhancing the effectiveness of cause-related marketing communications. Journal of Marketing Communications 11(4), 231-246.
Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
A Test of a Model for Commitment
Kiesler, C. A., & Sakumura, J. (1966). A test of a model for commitment. Journal of Personality and Social Psychology, 3, 3, 349-353.
Encouraging College Students to Support Pro-Environment Behavior: Effects of Direct versus Indirect Rewards
Boyce, T. E., & Geller, E. S. (2001). Encouraging college students to support pro-environment behavior: Effects of direct versus indirect rewards. Environment & Behavior, 33(1), 107-125.
Improving Energy Conservation With Effective Home Audit Programs in California Using Communication and Commitment
Aronson, E. (1990). Applying social psychology to desegregation and energy conservation. Special Issue: Illustrating the value of basic research. Personality and Social Psychology Bulletin, 16, 1, 118-132.
