Group Norms and the Attitude-Behaviour Relationship

Smith, J., & Louis, W. (2009). Group norms and the attitude-behaviour relationship. Social and Personality Psychology Compass, 3(1), 19-35. doi:10.1111/j.1751-9004.2008.00161.x.
Despite popular opinion to the contrary, early scientific evidence pointed to a lack of support for the view that people's actions are guided by their attitudes. One response to t…

Prosocial Norms as a Positive Youth Development Construct: Conceptual Bases and Implications for Curriculum Development

Siu, A., Cheng, H., & Leung, M. (2006). Prosocial norms as a positive youth development construct: Conceptual bases and implications for curriculum development. International Journal of Adolescent Medicine and Health, 18(3), 451-457.
Prosocial norms are clear, healthy, ethical standards, beliefs, and behavior guidelines that promote prosocial behavior and minimize health risks. The promotion of prosocial norms…

Evidence that Intentions Based on Attitudes Better Predict Behaviour than Intentions Based on Subjective Norms

Sheeran, P., Norman, P., & Orbell, S. (1999). Evidence that intentions based on attitudes better predict behaviour than intentions based on subjective norms. European Journal of Social Psychology, 29(2-3), 403-406. doi:10.1002/(SICI)1099-0992(199903/05)29:2/3<403::AID-EJSP942>3.0.CO;2-A.
Self-determination theory suggests that better prediction of behaviour will be observed from intentions based on attitudes than intentions based on subjective norms. In a study of…

Descriptive Norms as an Additional Predictor in the Theory of Planned Behaviour: A Meta-Analysis

Rivis, A., & Sheeran, P. (2003). Descriptive norms as an additional predictor in the theory of planned behaviour: A meta-analysis. Current Psychology, 22(3), 218-233. doi:10.1007/s12144-003-1018-2.
This study used meta-analysis: (a) to quantify the relationship between descriptive norms and intentions, and (b) to determine the increment in variance attributable to descriptiv…

Expanding the Affective and Normative Components of the Theory of Planned Behavior: A Meta-Analysis of Anticipated Affect and Moral Norms

Rivis, A., Sheeran, P., & Armitage, C. (2009). Expanding the affective and normative components of the theory of planned behavior: A meta-analysis of anticipated affect and moral norms. Journal of Applied Social Psychology, 39(12), 2985-3019. doi:10.1111/j.1559-1816.2009.00558.x.
Meta-analysis was used to determine the predictive validity of anticipated affect and moral norms in the theory of planned behavior (TPB; Ajzen, 1991). Medium-to-large sample-weig…

Moving Toward a Theory of Normative Influences: How Perceived Benefits and Similarity Moderate the Impact of Descriptive Norms on Behaviors

Rimal, R., Lapinski, M., Cook, R., & Real, K. (2005). Moving toward a theory of normative influences: How perceived benefits and similarity moderate the impact of descriptive norms on behaviors. Journal of Health Communication, 10(5), 433-450. doi:10.1080/10810730591009880.
In recent years researchers have focused attention on understanding the role of normative factors in influencing behaviors. Although there is some evidence to support the idea tha…

Differentiating Among Motives for Norm Conformity

Pool, G., & Schwegler, A. (2007). Differentiating among motives for norm conformity. Basic and Applied Social Psychology, 29(1), 47-60.
Two studies investigated why individuals conform to social norms. The authors propose that individuals conform to social norms to satisfy 3 general motives: accuracy, self-related…

The Personal Norm of Reciprocity

Perugini, M., Gallucci, M., Presaghi, F., & Ercolani, A. (2003). The personal norm of reciprocity. European Journal of Personality, 17(4), 251-283. doi:10.1002/per.474.
Reciprocity is here considered as an internalized social norm, and a questionnaire to measure individual differences in the internalized norm of reciprocity is presented. The ques…

On Being Both With Us and Against Us: A Normative Conflict Model of Dissent in Social Groups

Packer, D. (2008). On being both with us and against us: A normative conflict model of dissent in social groups. Personality and Social Psychology Review, 12(1), 50-72. doi:10.1177/1088868307309606.
Although past research has demonstrated a positive relationship between collective identification and normative conformity, there may be circumstances in which strongly identified…

Value Structures Behind Proenvironmental Behavior

Nordlund, A., & Garvill, J. (2002). Value structures behind proenvironmental behavior. Environment and Behavior, 34(6), 740-756. doi:10.1177/001391602237244.
The purpose of the study was to test a hierarchical model of the effects of general values, environmental values, problem awareness, and personal norms on general proenvironmental…
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