The Moderating Effect of Conformism Values on the Relations between other Personal Values, Social Norms, Moral Obligation, and Single Altruistic Behaviours

Articles
Lönnqvist, J., Walkowitz, G., Wichardt, P., Lindeman, M., & Verkasalo, M. (2009). The moderating effect of conformism values on the relations between other personal values, social norms, moral obligation, and single altruistic behaviours. British Journal of Social Psychology, 48(3), 525-546. doi:10.1348/014466608X377396.
Three studies predicted and found that the individual’s conformism values are one determinant of whether behaviour is guided by other personal values or by social norms. In Study …

Cross-Culture Comparative Research on Social Norms

Articles
Ling, W., Zheng, X., & Fang, L. (2003). Cross-culture comparative research on social norms. Acta Psychologica Sinica, 35(2), 246-254.
Compared social norms of Chinese, Japanese, and American residents. 1,434 Beijing residents, 608 Osaka residents, and 1,409 Los Angeles residents completed questionnaires. Results…

Normative, Gain and Hedonic Goal Frames Guiding Environmental Behavior

Articles
Lindenberg, S., & Steg, L. (2007). Normative, Gain and Hedonic Goal Frames Guiding Environmental Behavior. Journal of Social Issues, 63(1), 117-137. doi:10.1111/j.1540-4560.2007.00499.x.
This article discusses new developments about goal-dependent framing and multiple goal frames (sometimes also called "multiple motives"), which are highly relevant for understandi…

An Explication of Social Norms

Articles
Lapinski, M., & Rimal, R. (2005). An Explication of Social Norms. Communication Theory, 15(2), 127-147. doi:10.1111/j.1468-2885.2005.tb00329.x.
This article identifies four factors for consideration in norms-based research to enhance the predictive ability of theoretical models. First, it makes the distinction between per…

Egocentric Bias or Information Management? Selective Disclosure and the Social Roots of Norm Misperception

Articles
Kitts, J. (2003). Egocentric bias or information management? Selective disclosure and the social roots of norm misperception. Social Psychology Quarterly, 66(3), 222-237. doi:10.2307/1519823.
This paper reports on biases in group members' inferences about collective support for group norms. Whereas theories of "looking glass perception" suggest a tendency to project ou…

From Innovation to Social Norm: Bounded Normative Influence

Articles
Kincaid, D. (2004). From Innovation to Social Norm: Bounded Normative Influence. Journal of Health Communication, 9(Suppl1), 37-57. doi:10.1080/10810730490271511.
Correction: Every innovation begins as a deviation from existing social norms. Given the strong effect of social norms and pressure, how can any innovation ever diffuse to the poi…

Where Do Social Norms Come From?

Articles
Kameda, T., Takezawa, M., & Hastie, R. (2005). Where do social norms come from?: The example of communal sharing. Current Directions in Psychological Science, 14(6), 331-334. doi:10.1111/j.0963-7214.2005.00392.x.
Where do social norms come from? Part of the answer must surely lie in such norms' ability to support individual adaptive success in local ecologies. This theme is dominant in ana…

A Focus Theory of Normative Conduct: When Norms Do and Do Not Affect Behavior

Articles
Kallgren, C., Reno, R., & Cialdini, R. (2000). A focus theory of normative conduct: When norms do and do not affect behavior. Personality and Social Psychology Bulletin, 26(8), 1002-1012. doi:10.1177/01461672002610009.
Investigated the role of injuctive norm-focus procedures in the generation of socially desirable conduct. The authors also examined factors that might alter the relationship betwe…

The Proposition of a General Version of the Theory of Planned Behavior: Predicting Ecological Behavior

Articles
Kaiser, F., & Gutscher, H. (2003). The proposition of a general version of the theory of planned behavior: Predicting ecological behavior. Journal of Applied Social Psychology, 33(3), 586-603. doi:10.1111/j.1559-1816.2003.tb01914.x.
The present paper explores whether the theory of planned behavior (TPB) must abandon the notion that perceived behavioral control (PBC) has a direct influence on behavior. In a cr…

Two Challenges to a Moral Extension of the Theory of Planned Behavior: Moral Norms and Just World Beliefs in Conservationism

Articles
Kaiser, F., & Scheuthle, H. (2003). Two challenges to a moral extension of the theory of planned behavior: Moral norms and just world beliefs in conservationism. Personality and Individual Differences, 35(5), 1033-1048. doi:10.1016/S0191-8869(02)00316-1.
The present paper employs a new approach to testing the sufficiency of the theory of planned behavior (TPB) in understanding intentions to behave ecologically. Based on two panel …

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Registration Ending Soon!
Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Registration Ending Soon!
Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing