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cleanyourhands

Cases
Targeted at healthcare staff in England and Wales, the goal of the cleanyourhands campaign was to improve hand hygiene as a way of combating preventable healthcare associated infe…
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WaterSense Adds Up to Big Water and Energy Savings

Cases
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
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Virgin Atlantic’s Airline Captains Improve Fuel Efficiency

Cases
In 2014, Virgin Atlantic Airways (VAA) conducted a pilot with its captains to determine how monitoring, performance information, personal targets, and prosocial incentives would i…
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Bear Creek Safe Routes to School Program

Cases
With help from the Safe Routes to School administrator for the Boulder Valley School District in Colorado, Bear Creek initiated the Walking School Bus and other active transportat…
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Muppets, Pharmacists, and Journalists All Part of Avian Flu Prevention Campaign

Cases
To prevent the spread of avian influenza, staff at the Bloomberg School of Public Health’s Center for Communication Programs (CCP) began working with partners in over 30 countries…
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AIDS Peer Education Program

Cases
Originally created in 1987 by a high school nurse and biology teacher in the Montérégie region of Quebec, the AIDS Peer Education Program was designed to reduce the incidence of s…
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Motivating Television Viewers to Become Organ Donors

Cases
The following case study explores how a popular primetime television drama, Numb3rs, was used to inform audiences of issues surrounding organ donation and, as a result, encourage …
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Portland’s Smart Trips Welcome Program

Cases
After creating Smart Trips, a successful transportation program for residents of Portland, Oregon, the Bureau of Transportation chose to redefine the program, shifting its focus t…
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Bacterial Resistance and Nosocomial Infections Network

Cases
This paper explores five different approaches to antibiotic stewardship, providing examples of how international collaborations can address optimal prescribing. Each approach exam…
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Capitol Hill In Motion

Cases
Created in King County, Washington, Capitol Hill In Motion was a campaign designed to encourage car users and car-owning households in communities where 70% of people were already…

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