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The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior
Aggarwal, P., & Iacobucci, D. (2004). The effects of brand relationship norms on consumer attitudes and behavior. Journal of Consumer Research, 31(1), 87-101. doi:10.1086/383426.
Moderators of the Negativity Effect: Commitment, Identification, and Consumer Sensitivity to Corporate Social Performance
Liu, T., Wang, C., & Wu, L. (2009). Moderators of the negativity effect: Commitment, identification, and consumer sensitivity to corporate social performance. Psychology and Marketing, 27(1), 54-70.
The Effect of Ecological Concern on Brand Perceptions
Kinnear, T. C., & Taylor, J. R. (1973). The effect of ecological concern on brand perceptions. Journal of Marketing Research, 10, 2, 191-197.
Recycling Symbol Research
Mikitka, K. F. (1987). Recycling symbol research. Resource Recycling, September/October, 32-34, 47.
Toward a Sustainable Society: Waste Minimization through Environmentally Conscious Consuming
Linn, N., Vining, J., & Feeley, P. A. (1994). Toward a sustainable society: Waste minimization through environmentally conscious consuming. Journal of Applied Social Psychology, 24, 17, 1550-1572.
Barriers to Consumer Choice of Energy Efficient Products
Anderson, C. D. & Claxton, J. D. (1982). Barriers to consumer choice of energy efficient products. Journal of Consumer Research, 9, 2, 163-170.
Public Policy and Consumer Information: Impact of the New Energy Labels
McNeill, D. L. & Wilkie, W. L. (1979). Public policy and consumer information: Impact of the new energy labels. Journal of Consumer Research, 6, 1, 1-11.