Stay up-to-date with the topics that matter to you!

Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.

Join for Free

Support for Environmental Protection: The Role of Moral Norms

Articles
Stern, P. C., Dietz, T., & Black, J. S. (1986). Support for environmental protection: The role of moral norms. Population and Environment, Behavioral and Social Issues, 8, 3-4, 204-222.
Presents a theoretical model that traces support for environmental protection to a social-psychological process involving the activation of moral norms against harming innocent pe…

Political Culture, Postmaterial Values, and the New Environmental Paradigm: A Comparative Analysis of Canada and the United States

Articles
Steger, M. A., Pierce, J. C., Steel, B. S., & Lovrich, N. P. (1989). Political culture, postmaterial values, and the new environmental paradigm: A comparative analysis of Canada and the United States. Political Behavior, 11, 3, 233-254.
Investigates the relationship between postmaterial values (e.g., giving people more say in government decisions and protecting freedom of speech) and the New Environmental Paradig…

Answering Behavioral Questions about Energy Efficiency in Buildings

Articles
Stern, P. C., Aronson, E., Darley, J. M., Kempton, W., Hill, D. H., Hirst, E. & Wilbanks, T. J. (1987). Answering behavioral questions about energy efficiency in buildings. Energy, 12, 5, 339-353.
We identify behavioral questions that arise with 4 kinds of policy interventions for energy efficiency in buildings: information, incentives, standards, and technological research…

A Two-Thirds Reduction in the Space Heat Requirement of Twin Rivers Townhouse

Articles
Sinden, F. W. (1978). A two-thirds reduction in the space heat requirement of Twin Rivers townhouse. Energy and Buildings, 1, 297-314.

Habits, Hardware, and Energy Conservation

Articles
Stern, P. C., & Gardner, G. T. (1981). Habits, hardware, and energy conservation. American Psychologist, 36, 4, 426-428.
Replies to R. A. Winnett and E. S. Geller's (1981) comment that P. C. Stern and G. T. Gardner (see PA, Vol 67:1169) underemphasized the importance of behavioral changes and overst…

Environmental Attitudes and Knowledge: A Comparison of Marketing and Business Students with Other Groups. Special Issue: Social Values

Articles
Synodinos, N. E. (1990). Environmental attitudes and knowledge: A comparison of marketing and business students with other groups. Special Issue: Social values. Journal of Business Research, 20, 2, 161-170.
161 university students in Hawaii were administered a modified version of the Ecological Attitudes and Knowledge Scale (EAKS) by M. P. Maloney et al (see PA, Vol 54:8704). Results…

Living Near a Hazardous Waste Facility: Coping with Individual and Family Distress

Articles
Unger, D. G., Wandersman, A., & Hallman, W. (1992). Living near a hazardous waste facility: Coping with individual and family distress. American Journal of Orthopsychiatry, 62, 1, 55-70.
Explored how living near a hazardous waste facility would be related to an individual's and a family's level of distress. 235 residents (aged 18-83 yrs) were interviewed. Living…

Perspectives on Wilderness: Re-Examining the Value of Extended Wilderness Experiences

Articles
Talbot, J. F., & Kaplan, S. (1986). Perspectives on wilderness: Re-examining the value of extended wilderness experiences. Journal of Environmental Psychology, 6, 3, 177-188.
Presents results from the final phase of a 10-yr research program dealing with the dynamics and the impacts of wilderness experiences. Although these data are from 49 participants…

The New Ecological Paradigm in Social-Psychological Context

Articles
Stern, P. C., Dietz, T., & Guagnano, G. A. (1995). The new ecological paradigm in social-psychological context. Environment and Behavior, 27, 6, 723-743.
Examined the New Ecological Paradigm (NEP) scale in relation to the variables in a theoretical model of environmental concern using data from 199 adults. It was found that the NEP…

Energy Education in the Curriculum

Articles
Stubbs, M. (1985). Energy education in the curriculum. Educational Studies, 11, 2, 133-150.
Data from 439 16-19 yr old students and 86 staff members from 2 colleges in the UK show that coverage of the topic of energy education varied considerably but was generally inadeq…

Brisbane

Introductory Workshop

Oct 13th - 14th, 2026

Learn More

Perth

Introductory Workshop

Oct 19th - 20th, 2026

Learn More

Melbourne

Introductory & Advanced Workshops

Oct 27th - 30th, 2026

Learn More

Auckland

Introductory & Advanced Workshops

Nov 9th - 12th, 2026

Learn More
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing