The Baby is Sick/the Baby is Well: A Test of Environmental Communication Appeals. Special Issue: Green Advertising
Obermiller, C. (1995). The baby is sick/the baby is well: A test of environmental communication appeals. Special Issue: Green advertising. Journal of Advertising, 24, 2, 55-70.
Reducing Household Energy Consumption: A Qualitative and Quantitative Field Study
Brandon, G. & Lewis, A. (1999). Reducing household energy consumption: A qualitative and quantitative field study. Journal of Environmental Psychology, 19, 1, 75-85.
Self-Perception Based Strategies for Stimulating Energy Conservation
Allen, C. T. (1982). Self-perception based strategies for stimulating energy conservation. Journal of Consumer Research, 8, 4, 381-390.
Communications about Environmental Risks and Risk-Reducing Behavior: The Impact of Fear on Information Processing
Meijnders, Anneloes L; Midden, Cees J. H; Wilke, Henk A. M. (2001). Communications about environmental risks and risk-reducing behavior: The impact of fear on information processing. . Journal of Applied Social Psychology, 31, 4, 754-777.
Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research
Dennis, M., Soderstrom, E.J., Koncinski, W.S., Cavanaugh, B. (1990). Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research. American Psychologist, 45(10), 1109.
Energy Conservation Campaign
Terri Buckner
June 02, 2006 04:08 PM