To Scale Behaviour Change: Target Early Adopters, then Leverage Social Proof & Social Pressure

Forums
Julie Cook Kitchener Apr 14, 2021 23:09 pm
Hello everyone, In the midst of tackling climate change, a global pandemic, and other complex problems, behaviour change practitioners may be asking themselves how best to bring …

Cooking during COVID

Forums
Julie Cook Kitchener Nov 26, 2020 20:23 pm
Hi everyone, For any of you that are working on food-related issues, you may already know that cooking from home has increased significantly since COVID (Statista, 2020; Acosta, …
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing