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Taking Organ Transplantation to 2020

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In response to the UK having one of the highest rates of family refusal for organ donation in the Western world, the NHS Blood and Transplant (NHSBT) conducted a stakeholder engag…
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The Flu Ends with U Campaign

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The “Flu Ends with U” was an annual campaign created by the DeKalb County Health Department to emphasize the importance of flu vaccinations. Knowing that flu season can begin as e…
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Carbon Cure

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Established in 2012, the goal of Carbon Cure was to reduce embodied carbon in the built environment by 500 million tonnes annually by 2030 to help slow climate change. To do this,…
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California’s Energy Conservation Competition

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Developed by the non-profit SEI, California’s Energy Conservation Competition aimed to change behaviors around lighting, plug-loads, and mechanical systems by working with teacher…
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Opower’s Home Energy Report, Minnesota

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In 2009, Opower, an energy information software company, partnered with a Minnesota utility company to provide residential customers of the utility company with customized home en…
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Stockholm Congestion Pricing

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The Stockholm congestion charge was a tax levied on vehicles entering and exiting the inner city in an attempt decrease the number of trips made in private vehicles, ultimately re…

The Influence of Message Framing On University Student's Intent to Participate in Sustainable Behavior

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Davis, J. J. (1995). The effects of message framing on response to environmental communications. Journalism and Mass Communication Quarterly, 72, 2, 285-299.
A literature review revealed how framing a communication can affect an individual's intent to participate in sustainable behaviors. Specifically, three types of message framing we…

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