Diffusion of Energy-Conserving Innovations
Darley, J., & Beniger, J. (1981). Diffusion of Energy-Conserving Innovations. Journal of Social Issues, 37(2), 150.
Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research
Dennis, M., Soderstrom, E.J., Koncinski, W.S., Cavanaugh, B. (1990). Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research. American Psychologist, 45(10), 1109.
The Collective Dynamics of Smoking in a Large Social Network
Christakis, N. A., & Fowler, J. H. (2008). The Collective Dynamics of Smoking in a Large Social Network. New England Journal of Medicine, 358(21) 2249-2258.
Fascinating Article on Peer Influence on Behavior
Environmental Stewardship Influencing Community?
Ambassador, Peer recruitment, Block Leader, Brand Evangelist Programs
Programmes to Develop a 'Culture Shift' in the Public Sector
Encouraging and Recognising Urban Gardens for Habitat
1-2-3 Campaign Against Global Warming
Factors Necessary for the Social Diffusion of Social Energy in New England
Sawyer, S.W. (1982). Leaders in change: Solar energy owners and the implications for future adoption rates. Technological Forecasting and Social Change,21, 201-211.
