This program is a great example of applying the loyalty group approach to progressively engage participants in changing behaviours, using formative research to select target behav…
Each year, some of the most successful, innovative, replicable and adaptable social marketing approaches worldwide are designated as Landmark Case Studies by our Tools of Change H…
I am looking for research on the barriers/benefits to saving energy in low-income households/communities. For example, drying clothes on a clothesline outside may not be a practic…
I'm looking for programs that use CBSM to promote residential energy efficiency particularly the participation in and adoption of practices stemming from a home energy audit. Are …
Hello all,
I'm looking for case studies/evaluations of social marketing efforts to promote the adoption of residential renewable electricity systems (e.g., solar panels). Evalu…
I am looking for any ideas or research on how to influence tenant behavior in affordable housing where the tenants do not pay for the utilities. We are finding that in situations…
Since the Environmental Movement began, adolescents’ views have been largely ignored in studies of public opinion. The article presents a descriptive analysis of trends in the env…
Hi there,
I am looking to carry out a CBSM program in a controlled entry residential rental building and am searching for existing cases as well as any advice on behaviour sel…
is there anyone involved in heat-lowering campaigns in organizations who might have some tips?
Cynthia van Ginkel
Canada
Does anyone know what conversion rate we should be aiming for from the receipt of a personalised household energy efficiency plan to logging onto a personalised interactive websit…
