CBSM Recommends

Woodside Gets Active

Cases
Woodside Gets Active was a three-month-long campaign that aimed to increase physical activity amongst parents and their children in Woodside (UK), an area known for having high le…
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Seattle’s Just One Trip Phase II

Cases
Seattle’s Just One Trip campaign aims to get residents to reduce the number of drive-alone trips they make on a weekly basis, replacing them with green travel alternatives includi…
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Heat Loss Images, Norm Appeals Raise Impacts in Medicine Hat

Cases
Medicine Hat, a city in western Canada with a municipally owned utility, was interested in exploring how consumers would respond to receiving information on their home’s heat loss…
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Europe’s Energy Neighborhoods

Cases
Based on a campaign run in Belgium in 2003, Europe’s Energy Neighborhoods was a program designed to allow neighborhoods to ‘bet’ with their municipalities that they could reduce e…
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HSBC Clean Air Achievers

Cases
HSBC’s Clean Air Achievers was a free program offered to Canadian students in grades 5 through 9 with two main goals: (1) to produce fewer greenhouse gasses (GHG) through reducing…
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Seattle Neighborhoods In Motion

Cases
Developed by King County Metro (KCM), Seattle Neighborhoods In Motion was designed to work directly with individuals to reduce drive-alone trips being made to a full range of trav…
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Playa Vista Ability2Change

Cases
In Playa Vista, California, Ability2Change work-place based transportation campaigns used custom services and incentives to decrease single-occupant-vehicle (SOV) peak period beha…
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Calgary Commuter Challenge

Cases
First implemented in 1991, the Calgary Commuter Challenge was designed to encourage commuters to explore alternative transportation options as part of National Environment Week. I…
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A Community-Based Physical Education and Activity Intervention for African American Preadolescent Girls: A Strategy to Reduce Racial Disparities in Health

Cases
In an attempt to reduce racial disparities in health in one inner-city neighborhood, Lively Ladies, a physical education and activity intervention program was created to help pre-…
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Eat Smart to Play Hard

Cases
Eat Smart to Play Hard (ESPH) was an obesity prevention campaign designed to increase fruit and vegetable consumption among 8–11-year-olds in both urban and rural school settings.…

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