Reducing Speeding Behavior by Using Public Posting Prompt

Cases
Van Houten, R., Nau, P. A., & Marini Z. (1980). An analysis of public posting in reducing speeding behavior on an urban highway. Journal of Applied Behavior Analysis, 13, 3, 383-395.
Drivers travelling during the week between 10:30 and 10:50 a.m. and 2:30 and 2:50 p.m. on a four-lane undivided highway entering a residential area of Dartmouth, Nova Scotia were …

Washington State Promotes the Purchase of Recycled Content Products With Prompts in the "Get in the Loop, Buy Recycled" Program

Cases
King County commission for Marketing Recyclable Materials & Atwood, A. M. (1994). Consumer research survey: Knowledge, attitudes, and purchase of recycled-content products. King County Commission for Marketing Recyclable Materials.
Washington State used market research to identify the primary barriers to buying recycled products. Although concerns about price and quality were not addressed during this campai…

Shifting to Sustainable Modes of Transportation in Boulder Colorado Using Incentives, Norms, Communication and Feedback

Cases
In order to reduce air pollution and traffic congestion, the Boulder City Council began to promote sustainable methods of transportation. Through public meetings, barriers to usin…

Reducing Residential Water Consumption with Feedback in Melbourne, Australia

Cases
Aitken, C. K., McMahon, T. A., Wearing, A. J. & Finlayson, B. L. (1994). Residential water use: Predicting and reducing consumption. Journal of Applied Social Psychology, 24, 2, 136-158.
Since residential water use is quite high in Melbourne, Australia, a pilot program was designed to lower consumption. First, a literature review was conducted to identify behavior…

EnerGuide for Houses

Cases
EnerGuide for houses is a new energy evaluation program developed by Natural Resources Canada. Its purpose is to help homeowners understand their homes current energy use and iden…

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