The Effect of Public Commitment on Resistance to Persuasion: The Influence of Attitude Certainty, Issue Importance, Susceptibility to Normative Influence, Preference for Consistency and Source Proximity
Gopinath, M., & Nyer, P.U. (2009). The effect of public commitment on resistance to persuasion: The influence of attitude certainty, issue importance, susceptibility to normative influence, preference for consistency and source proximity. International Journal of Research in Marketing, 26(1), 60-68.
Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice
Cooper, C. (2007). Successfully changing individual travel behavior: Applying community-based social marketing to travel choice. Transportation Research Record, (2021), pp. 88-99.
Social Influence: Compliance and Conformity
Cialdini, R. B., & Goldstein, N. J. (2004). Social influence: Compliance and conformity. Annual Review of Psychology 55(1), 591-621.
The Impact of Norms and Assumed Consequences on Recycling Behavior
Bratt, C. (1999). The impact of norms and assumed consequences on recycling behavior. Environment and Behavior, 31, 5, 630-656.
The Focusing and Informational Effects of Norms on Pro-Social Behavior
Krupka, E., & Weber, R. (2009). The focusing and informational effects of norms on pro-social behavior. Journal of Economic Psychology, 30(3), 307-320.
Attitude-Based Target Groups to Reduce the Ecological Impact of Daily Mobility Behavior
Hunecke, M., Haustein, S., Böhler, S., & Grischkat, S. (2010). Attitude-based target groups to reduce the ecological impact of daily mobility behavior. Environment and Behavior, 42(1), 3-43.
The Check, Clean, Dry Campaign
Using Social Norms to Reduce Household Energy Consumption
Schultz P. W., Nolan J. M., Cialdini R. B., Goldstein N. J., Griskevicius Vladas (2007). The Constructive, Destructive, and Reconstructive Power of Social Norms. Psychological Science, 18(5), 429-434.
Deriving Interventions on the Basis of Factors Influencing Behavioral Intentions for Waste Recycling, Composting, and Reuse in Cuba
Mosler, H., Tamas, A., Tobias, R., Rodríguez, T., & Miranda, O. (2008). Deriving interventions on the basis of factors influencing behavioral intentions for waste recycling, composting, and reuse in Cuba. Environment and Behavior, 40(4), 522-544.
