Littering as a Function of Prior Litter and the Presence or Absence of Prohibitive Signs

Articles
Reiter, S. M. & Samuel, W. (1980). Littering as a function of prior litter and the presence or absence of prohibitive signs . Journal of Applied Social Psychology, 10, 1, 45-55.
The purpose of the present study was to determine the effect on littering behavior of (1) two ways of antilitter signs and (2) the condition of the environment (littered vs. unlit…

Chronic Norm Focus: The Interaction Effects of Norms and Dispositions on Environmentally Friendly Consumer Behaviors

Articles
Minton, A. P. (1995). Chronic norm focus: The interaction effects of norms and dispositions on environmentally friendly consumer behaviors. Dissertation Abstracts International Section A: Humanities and Social Sciences, 55, 12-A,
The purpose of the dissertation was to test Cialdini's notion that dispositional characteristics such as self-monitoring might chronically focus an individual's attention on one t…

Suburban Lawns: Dimensions of Meaning, Activities, and Environmental Concerns Reported by Homeowning Couples in Georgia and Michigan

Articles
Shern, L. C. (1995). Suburban lawns: Dimensions of meaning, activities, and environmental concerns reported by homeowning couples in Georgia and Michigan. Dissertation Abstracts International: Section B: The Sciences and Engineering, 56, 3-B,
Mounting evidence points to detrimental effects to the environment and human health from the overuse and misuse of fertilizers and pesticides. Of increasing concern in the United …

Effective Public Service Announcements: Linking Social Norms to Visual Memory Cues

Articles
Bator, R. J. (1997). Effective public service announcements: Linking social norms to visual memory cues. Dissertation Abstracts International: Section B: The Sciences and Engineering, 58, 6-B,
The purpose of this research was to create and test the effectiveness of antilittering public service announcements (PSAs) that linked different types of visual cues to social dis…

The Effects of Recognition and Group Need on Volunteerism: A Social Norm Perspective

Articles
Fisher, Robert J; Ackerman, David. (1998). The effects of recognition and group need on volunteerism: A social norm perspective. . Journal of Consumer Research, 25, 3, 262-275.
The significance of volunteering for both individuals and society has lead to numerous studies on this behavior across the social sciences. However, virtually no prior researc…

The Theory of Reasoned Action and Self-Construals: Understanding Recycling in Hawaii

Articles
Park, Hee Sun; Levine, Timothy R; Sharkey, William F (1998). The theory of reasoned action and self-construals: Understanding recycling in Hawaii. . Communication Studies, 49, 3, 196-208.
Used the Theory of Reasoned Action (TRA) to predict the behavioral intention to recycle among 201 undergraduate students (aged 18-52 yrs) at the University of Hawaii. Measuri…

The New Environmental Paradigm and Personal Norms

Articles
Widegren, Oerjan. (1998). The new environmental paradigm and personal norms. Environment & Behavior, 30, 1, 75-100.
Using data from a nationwide representative sample of 1,018 Swedes (aged 18-80 yrs) and from members and activists of Swedish environmental organizations, proenvironmental b…

An Analysis of Normative Messages in Signs at Recreation Settings

Articles
Winter, Patricia L.; Cialdini, Robert B.; Bator, Renee J.; Rhoads, Kelton; Sagarin, Brad J. (1998). An Analysis of Normative Messages in Signs at Recreation Settings. Journal of Interpretation Research, 3, 1, 39-47.
A systematic evaluation of signs and messages at 42 recreation areas in California and Arizona focused on type of site, managing agency, density of message locales, sign attribute…

Preferences for Landscape Choice in a Southwestern Desert City

Articles
Yabiku, S., Casagrande, D., & Farley-Metzger, E. (2008, May). Preferences for landscape choice in a Southwestern desert city. Environment and Behavior, 40(3), 382-400.
Through outdoor water consumption, residential landscaping behavior affects public policy and the environment in the American Southwest. We propose a decision framework based on c…

Social Norms: An Underestimated and Underemployed Lever for Managing Climate Change

Articles
Griskevicius,V., Cialdini, R.B., and Goldstein, N.J. (2008). Social Norms: An Underestimated and Underemployed Lever for Managing Climate Change. International Journal for Sustainability Communication, 3, 5-13.
It is widely recognized that communications that make social norms salient can be effective in influencing behavior. What is surprising, given the strength of the evidence, is how…

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