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Day Zero: Cape Town Includes Fear Appeal to Avoid Running Out of Water

Cases
Several decades ago, the city of Cape Town, South Africa predicted severe water shortages as a result of rapid urbanization and high per capita water consumption. In 2018, as the …
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Climate Matters Program for TV Weathercasters

Cases
In 2009, Ed Maibach and colleagues at George Mason University and Climate Central began to discuss the potential for TV weathercasters to band together, creating a community of pr…

Introductory Workshop Discussion Forum

Forums
Doug McKenzie-Mohr Victoria March 01, 2022 03:36 AM
Thank you for registering for the introductory community-based social marketing workshop. Use this forum prior, during, and after the workshop to share information and dialogue wi…

Introductory Workshop Discussion Forum

Forums
Doug McKenzie-Mohr Victoria January 31, 2022 09:19 PM
Thank you for registering for the introductory community-based social marketing workshop. Use this forum prior, during, and after the workshop to share information and dialogue wi…

WaterSense Adds Up to Big Water and Energy Savings – new Landmark behavior change case study posted.

Forums
Jay Kassirer Ottawa January 31, 2022 05:47 PM
“WaterSense Adds Up to Big Water and Energy Savings” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change case studies…

Introductory Workshop Discussion Forum

Forums
Doug McKenzie-Mohr Victoria January 28, 2022 10:50 PM
Thank you for registering for the introductory community-based social marketing workshop. Use this forum prior, during, and after the workshop to share information and dialogue wi…

Solarize Boosts Installations and Transforms Solar Markets Across America – new Landmark behavior change case study posted.

Forums
Jay Kassirer Ottawa January 28, 2022 04:51 PM
“Solarize Boosts Installations and Transforms Solar Markets Across America” has been designated a Landmark behavior change case study and added to the collection of over 200 behav…

Day Zero: Cape Town Includes Fear Appeal to Avoid Running Out of Water – Landmark behavior change case study posted.

Forums
Jay Kassirer Ottawa January 27, 2022 09:24 PM
  “Day Zero: Cape Town Includes Fear Appeal to Avoid Running Out of Water” has been designated a Landmark behavior change case study and added to the collection of over 200 behav…

Climate Matters Program for TV Weathercasters – Landmark behavior change case study posted.

Forums
Jay Kassirer Ottawa January 25, 2022 07:00 PM
“Climate Matters Program for TV Weathercasters” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change case studies avai…

Virgin Atlantic Airways Captains Improve Fuel Efficiency- new Landmark case.

Forums
Jay Kassirer Ottawa January 24, 2022 04:56 PM
  “Virgin Atlantic’s Airways Captains Improve Fuel Efficiency” has been designated a Landmark behavior change case study and added to the collection of over 200 behavior change ca…

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