What makes a life worth living? What is the relationship between the drivers of human well-being and important emotions that influence our behavior? And finally, can the social ma…
New to formative research? Want your managers to better understand what you do? Learn the basics of conducting background program research and pretesting, even on a limited budget…
Learn about different evaluation methods, how evaluation can be carried out with limited resources, and how to incorporate the results of your evaluation to make a better program.…
The cornerstone of sustainability is behavior change. If we are to move toward a sustainable future we must encourage individuals and businesses to engage in a multitude of action…
The cornerstone of sustainability is behaviour change. If we are to move toward a sustainable future we must encourage individuals and businesses to engage in a multitude of actio…
Community-Based Social Marketing emphasizes a set of proven, synergistic tools for building motivation and engagement at various stages in the change process. In this 90-minute we…
In this webinar we focus on the unique and powerful contribution that corporations can make to the development and implementation of social marketing efforts, with nine success st…
Jan. 15 webinar Introduction to Social Marketing, CBSM and Behavior Selection. A great way to start learning about or introduce your colleagues, managers, staff and partners to s…
Do you want your managers and colleagues to better understand and support your social marketing efforts? Invite them to participate in our interactive "Introduction to Social Mark…
I am writing to alert you to the existence of a new agency, the International Social Marketing Association (iSMA), that you may wish to consider joining. iSMAs purpose is to enco…
