Marketing Environmentally Preferable Products

Forums
Jan Aceti Brookline Feb 27, 2007 23:49 pm
Hello, I am wondering if list members may have examples of how market research (i.e. gaining an understanding of customers' views; identification of barriers and benefits assoc…

Anyone in NZ Able to Do CBSM Research in NZ?

Forums
Jacob Rawls Auckland May 8, 2007 1:20 am
Hello, My name is Jacob. I work for an NGO in New Zealand which does, among other things, water conservation and demand management in households. We are looking around to fin…

Experience Using "The Focus Group Kit"

Forums
Cynthia Peterson Denver May 31, 2007 16:48 pm
My program is planning to conduct several focus groups to assess barriers and benefits related to land use practices that protect water quality. As an alternative to hiring a cons…

Looking for Examples of Energy Efficiency Programs Using Social Marketing -- Including Surveys, Pilots, CBSM Tools.

Forums
Gwen Farnsworth Boulder Jun 12, 2007 12:28 pm
I am looking for examples of energy efficiency programs that use community-based social marketing, including all the elements beginning with market research to identify barriers f…

Survey on Barriers and Opportunity

Forums
Loretta Lohman Littleton Jan 3, 2008 9:53 am
Thought this article might be of particular interest to the group. -- Loretta Lohman, Ph.D. Nonpoint Source Outreach Coordinator Colorado State University Colorado…

Seeking Information on Community Campaign Directed at Time-Poor.

Forums
Howard Jackson sydney Mar 9, 2008 7:18 am
Seeking information on community campaign directed at Time-poor. Im looking for literature and information that identifies barriers and offers practical solutions to assist in ha…

Psychologists Go Green?

Forums
Michael Bergman Lacey Aug 22, 2008 12:47 pm
An indication that we may now have the psychology establishment in our corner... http://www.usatoday.com/life/lifestyle/environment/2008-08-13-green-psyc hology_N.htm Michae…

Catalyst Behaviours

Forums
Unknown Dec 11, 2008 10:01 am
I am part of a research team exploring 'catalyst behaviours'. This is the idea that some pro-environmental behaviours or actions may have a knock on effect and result in an indivi…

Catalytic Behaviours

Forums
Paul White Didcot Dec 20, 2008 8:01 am
is there any current research or existing evidence out there to support the idea that certain specific sustaianble behaviours can be catalysts to motivate individuals to seek and …

Easy-to-Use Tools for Determining Barriers to (and Determinants of) Behaviors

Forums
Tom Davis Washington, DC Feb 26, 2009 18:16 pm
Food for the Hungry has developed an easy to use tool for determining barriers to behaviors that is now being used by many private voluntary agencies working in the developing wor…

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