Tools
CBSM Recommends

Capitol Hill In Motion

Cases
Created in King County, Washington, Capitol Hill In Motion was a campaign designed to encourage car users and car-owning households in communities where 70% of people were already…
CBSM Recommends

Fort Collins Efficiency Works (Neighborhoods)

Cases
In 2016, to increase the scale and comprehensiveness of energy efficiency and renewables projects needed to meet its Climate Action Plan in the home sector, Fort Collins created t…
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Chicago’s Go Program

Cases
Chicago’s Go Program was designed to help residents walk, bike, ride transit, and use bike share more frequently while driving alone less often. Outside of promoting alternative f…

Washington State Promotes the Purchase of Recycled Content Products With Prompts in the "Get in the Loop, Buy Recycled" Program

Cases
King County commission for Marketing Recyclable Materials & Atwood, A. M. (1994). Consumer research survey: Knowledge, attitudes, and purchase of recycled-content products. King County Commission for Marketing Recyclable Materials.
Washington State used market research to identify the primary barriers to buying recycled products. Although concerns about price and quality were not addressed during this campai…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

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Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

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Expertise in Community-Based Social Marketing